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ISLAMABAD: The Senate was informed on Wednesday that the PML-N government had given advertisements worth Rs15.74 billion to print and electronic media from 2013 to 2017.
The information was provided in response to a question by Senator Azam Khan Swati.
Contrary to the general perception, advertisements worth Rs10.33bn had been given to the print media and Rs5.40bn to the electronic media.
The highest amount of Rs3.84bn had been spent on government ads during 2016-17. The electronic media received ads worth Rs2.23bn during this year.
During its first year in office, the PML-N government had given ads worth Rs1.79bn — Rs1.40bn to print and Rs390.45 million to electronic media.
In 2014-15, the amount was almost doubled to Rs3.20bn, with the print media getting Rs2.23bn and the electronic media Rs968.28m.
In 2015-16, the federal government ads increased further to Rs4.66bn — Rs1.81bn for the electronic media and Rs2.85bn for the print media.
Published in Dawn, August 30th, 2018
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Comments (25) Closed
Aug 30, 2018 12:02pm
Want to know the amount put up by KPK and Sindh Government for the Ads in Media
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Aug 30, 2018 12:10pm
To make it simple 1574 Crore RS has been spent on adds
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Aug 30, 2018 12:19pm
What a waste of money block?
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Aug 30, 2018 12:28pm
Please focus on big issues facing Pakistan rather than wasting time and energies on the one point agenda you had before elections.
The one point agenda of complaining about Sharifs may have won you the elections but will not keep you in government.
People want to see action. Not incessant complaining.
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Aug 30, 2018 12:33pm
I bet, Jang/Geo Group got the Lion's share.......
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Aug 30, 2018 12:36pm
No wonder why Nawaz Sharif was very popular in media. Now everyone knows that Imran Khan won't spend that money on advertisement and hence media is magnifying all of his small mistakes.
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Aug 30, 2018 12:40pm
Corruption at its best.
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Aug 30, 2018 12:42pm
shamless
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Aug 30, 2018 12:49pm
That is the exact reason why the convicted criminal is a darling of media
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Aug 30, 2018 12:49pm
We would appreciate if Information Minister provide such information every quuarter so that people can know how PTI Government is different in this case.
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Aug 30, 2018 12:51pm
Whereas we don't have enough Money to build dams. The whole system of politics is flawed. They just eye for next five years and ignore the ground realities of our injured state. In my opinion the amendment should be brought to restrict every lawmaker for two terms only irrespective of he/she becomes PM or not. But sadly this has to be brought by the same individuals who spent billions on useless ads so the sad situation will continue long into future.
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Aug 30, 2018 01:06pm
So how to get back the money. They are still consuming money in jail. They should pay for security provided in jail and per night stay.
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Aug 30, 2018 01:15pm
So, This is how Media is controlled? giving them ads worth of 18 thousand million? and we don't have money to built even a small dam!
Why there is no system to stop these criminals from looting public money when they are in power?
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Aug 30, 2018 01:18pm
They never think this money belong to the poor tax payer.
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Aug 30, 2018 01:35pm
@Sajjad Need reference point to show past waste - 1-point agenda of not-so-sharif family IS AT THE ROOT of corruption. stop whining.
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Aug 30, 2018 01:44pm
These figures do not include the paid trips offered to journalists who accompanied government officials on overseas visits. All expenses paid plus daily spending money, all at government expense.
Both PML-N and PPP governments did this to buy good publicity.
PTI government has stopped this gravy train.
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Aug 30, 2018 01:46pm
Its only FEDERAL GOVT expense...what about Govt of Punjab?
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Aug 30, 2018 01:55pm
Disgusting how they threw away our money
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Aug 30, 2018 02:51pm
@Sajjad : This is called transperancy. I believe you have heard of this before in your life. People must be informed that what their leaders did to their hard-earned money. Without knowing all these details, how can you draw comparisons with the current and the past Govts.
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Aug 30, 2018 02:53pm
@Syed : if you ask NS he might say that the jail-security staff is paid from his own pocket.
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Aug 30, 2018 02:56pm
Everyone knows that the actual budget created for these ads is only 10% of the quoted amount. The rest of the 60% goes into the ones who approves it, 20% the ad agencies and the 10% goes to the Auditors who make the false reports for them. Get NAB on the job for each government campaigns made through these agencies and get PEMRA to regulate all campaigns made through agencies in public and private sectors.
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Aug 30, 2018 04:01pm
This is where my tax money is being used....
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Aug 30, 2018 04:06pm
Damn PML-Ns, now instead of opting for your dharna program, come to parliament and justify this money spent.
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Aug 30, 2018 04:24pm
An inquiry be ordered under the leadership of Mr. Shoaib Suddle, to find out and recover this money, TV channels and Newspapers involved in under the table deals be permanently banned, but after recovery and sending them to jail.
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Aug 31, 2018 12:20am
How much was spent on elections
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