LAHORE: The Punjab Institute of Language, Art and Culture (Pilac) has launched Punjab Rung Radio FM radio stations at Multan and Rawalpindi.

Pilac Director General Dr Sughra Sadaf told Dawn both new radio stations had started their test transmissions at the 99.4MHz.

“Pilac has also been running the Punjab Rung Radio at Lahore for the last 13 years. It has played a marvelous role in spreading awareness about the Covid-19 and dengue through special transmissions. It broadcasts programmes to remember noted personalities related to language, art and culture.”

She said new radio stations at Rawalpindi and Multan had been established to expand the network of the Punjab Rung, which had a very special scope and certain objectives that made it different from other radio stations.

Elaborating objectives of the new radio stations, the DG said they would promote mother language, its dialects, arts, culture and Sufism. Besides, , she added, the stations would promote diverse culture of Punjab through broadcasting folk music, folklore, programmes on arts and cultural awareness.

Ms Sadaf said the radio stations of Pilac were providing technical expertise to the educational institutions, media and cultural bodies in programming, production, folk music, fine arts and literature.

“These radio stations are focused on live transmissions that are presented on national, international, religious days and social events. They also carry out awareness campaigns by broadcasting informative programmes for public awareness.”

Sughra Sadaf said the FM radio stations work for the education department by airing educational content on a daily basis that helped students in distance learning.

She said Pilac wanted to expand the network of these radios to the divisional level to promote mother language, arts, culture and Sufism.

Published in Dawn, July 13th, 2021

Opinion

A decade of change & stagnation
Updated 20 Sep 2021

A decade of change & stagnation

Over a decade, three more women out of 100 aged between 19 and 39 have acquired college degrees, compared to only two more men.
All about life
20 Sep 2021

All about life

Absence of life skills in the SNC must be rectified.
‘Honourable men’
20 Sep 2021

‘Honourable men’

Is it ambition to support our athletes only after they bring us glory?
Concerns of proxy wars
Updated 19 Sep 2021

Concerns of proxy wars

A lobby in the US favours a plan for proxy warfare so that America can sustain its global influence.

Editorial

20 Sep 2021

Banking for women

AS the old adage goes, the proof of the pudding is in the eating. How far the new State Bank initiative —...
Off the red list
Updated 20 Sep 2021

Off the red list

There are aspects of coronavirus management, especially by developed nations towards those less so, that smack of discrimination.
20 Sep 2021

Exciting frontiers

HISTORY was made on Wednesday at the Kennedy Space Centre in Cape Canaveral. It was not the launch of the first, or...
Talking to the Taliban
Updated 19 Sep 2021

Talking to the Taliban

PRIME Minister Imran Khan has announced that he has started a dialogue with the Taliban for the formation of a...
New Zealand’s departure
Updated 19 Sep 2021

New Zealand’s departure

THERE was chaos and despair when New Zealand decided to call off their tour of Pakistan barely minutes before the...
19 Sep 2021

Crucial polio campaign

THE national vaccination campaign that kicked off in Khyber Pakhtunkhwa on Friday is being described by experts as...