A price war between Careem and Uber appears to be heating up, as Dubai-based Careem on Saturday announced a slash in 'Go' booking fares of up to 30 per cent for residents of Karachi days after Uber cut its rates by 30pc for Lahoris.

Careem said Karachiites can now book 'Go' rides at a rate of Rs11 per kilometre as compared to an earlier rate of Rs15/km ─ a discount of nearly 30pc.

Careem's 'Economy' ride service has also received a Rs2 price cut, from Rs17/km to Rs15/km.

Careem entered the Pakistani market last year, launching its services in Karachi, Lahore and later Islamabad.

The cab hailing service, alongside its rival San-Francisco based Uber, gained instant popularity among a Pakistani population that has quickly adopted 3G and 4G technology.

Uber began operating in Lahore earlier this year and recently expanded operations into Karachi in August. The ride-sharing service celebrated its first six months in Lahore with an announcement on Sept 1 that it would slash fares for the provincial capital by 30pc in order to "boost demand".

Opinion

Climate & youth

Climate & youth

Disillusionment and anxiety are on the rise among youth as they confront the diminishing prospects of a better tomorrow.
Our exclusivity syndrome
Updated 17 Oct 2021

Our exclusivity syndrome

Pakistan needs at least a minimum level of inclusivity that can keep alive democratic values.
Shafqat Kakakhel
Updated 16 Oct 2021

Shafqat Kakakhel

COP26 has to achieve consensus on several issues.

Editorial

Carnage in Kandahar
Updated 17 Oct 2021

Carnage in Kandahar

Pakistan’s anti-extremism policy is in many ways half-baked and inconsistent.
17 Oct 2021

Sanctity of contracts

PAKISTAN is facing yet another international dispute before the International Centre for Settlement of Investment...
17 Oct 2021

New sports policy

THIS week, the Pakistan Football Federation Normalisation Committee chief Haroon Malik was in Zurich to hold ...
Diminishing freedom
Updated 16 Oct 2021

Diminishing freedom

DESPITE the serious reservations of digital rights activists and tech companies, the federal government has...
16 Oct 2021

Dirty politics

IN her outburst against Prime Minister Imran Khan this week, PML-N leader Maryam Nawaz may not have taken names but...
16 Oct 2021

Decreasing emissions

THE announcement by SAPM on Climate Change Malik Amin Aslam that carbon emissions in the country came down by 9pc...