The devastating floods in Pakistan, which have killed more than 1,000 and displaced millions, have once again highlighted the magnanimity of the nation.

Some have opted to donate much-needed essentials while others have donated their time and energy to help those in need.

However, former senator Sehar Kamran — of the “wow grape” fame — has decided to use her viral moment for good: the meme will be auctioned as a Non-Fungible Token (NFT) on September 30 to raise funds for the rehabilitation of flood victims.

The NFT will be sold on the digital art marketplace, Foundation, the link for which can be accessed here.

Speaking to The Pak Daily’s Hamza Azhar Aslam about the viral meme, Kamran said: “I don’t know how great turned into grape but I have owned it and thought that it should be used for good”.

In the viral video in question, Kamran, at a school for Pakistani expatriate children in Jeddah, was standing with a queue of students asking them what they’d like to do when they grow up.

A boy came up and let off a machine gun salvo in support of Pakistan’s military, and against India.

To which Senator Kamran can be heard saying “strong army, wow” and what sounds like “grape”, instead of “great”. Her prolonged enunciation is now a mantra too.

Dawn.com has reached out to Kamran for a comment.