KARACHI: In another of the headline grabbing motion picture associations to hit the domestic cinema market in under a month, media giant ARY Films has entered into a joint venture agreement with Mind Works Media to produce “hi-octane” Pakistani movies.
The joint venture, which was held at ARY’s Medina City Mall offices, launched “Delta Echo Foxtrot”, an actioner of “courage, sacrifice, passion and patriotism” set to release in 2014, and “Waar 2” the sequel of the immensely successful “Waar”.
“Waar 2” will be helmed by “Waar’s” producer and writer Hasan Rana, and is set to be shot in Pakistan, U.K., Russian, Turkey and Yugoslavia with “national and international superstars”.
At the occasion Mr. Salman Iqbal, President and Founder, ARY Digital Network said “After the super success of Waar and the sound relationship that we have developed with Mind Works Media, it is natural for both companies to bring their expertise together for even bigger and better movies. The fans of Pakistani cinema have proved that if we make a good film, they will watch and appreciate it”.
Commenting on the occasion Dr. Hasan Rana said that “We want all projects to be game changers and we want to push ourselves to the very edge of what is possible. We hope that we can come up to the expectations which the people of Pakistan have with us”.
This is the third association ARY Films has cemented in the last year, making it one of the biggest and the most versatile Pakistani cinema game changers in the last decade. The company’s other associations includes a collaboration with Mandviwalla Entertainment focusing on tent-pole commercial feature films, an indie unit “The Platform”, and the recent partnership with Riaz Shahid Films to produce a slate of four motion pictures, including an official sequel to Mahesh Bhatt’s “Arth”.