LONDON: Words popularised by Gen Z and Gen Alpha including “skibidi”, “delulu”, and “tradwife” are among 6,000 new entries to the online edition of the Cambridge Dictionary over the last year, its publisher said on Monday.

Cambridge University Press said tradwife, a portmanteau of traditional wife, reflected “a growing, controversial Instagram and TikTok trend that embraces traditional gender roles”.

The dictionary also took on the challenge of defining skibidi, a word popularised in online memes, as a term which had “different meanings such as cool or bad, or can be used with no real meaning”.

The gibberish word was spread by a YouTube channel called “Skibidi Toilet” and is associated with the mindless, “brain rot” content found on social media and consumed by Gen Alpha’s overwhelmingly digital lifestyle.

The dictionary defined delulu, derived from the word delusional, as “believing things that are not real or true, usually because you choose to”.

As an example, it cited a 2025 speech in parliament where Australian Prime Minister Anthony Albanese used the phrase “delulu with no solulu”.

“It’s not every day you get to see words like skibidi and delulu make their way into the Cambridge Dictionary,” said Colin McIntosh, Lexical Programme manager at the Cambridge Dictionary.

“We only add words where we think they’ll have staying power. Internet culture is changing the English language and the effect is fascinating to observe and capture in the Dictionary.”

Other new phrases include “lewk”, used to describe a unique fashion look and popularised by RuPaul’s Drag Race, and “inspo”, short for inspiration.

Work from home culture has given rise to “mouse jiggler”, referring to a way to pretend to work when you are not.

There is also “forever chemical”, man-made chemicals that stay in the environment for years and have gained traction as concerns grow about the irreversible impact of climate change on the health of humans and the plant.

Published in Dawn, August 19th, 2025

Opinion

Geopolitical shift in ME

Geopolitical shift in ME

A prolonged conflict will have far-reaching implications for regional geopolitics, sharpening the divisions among Gulf countries that are directly affected by the tensions.

Editorial

Unyielding stances
Updated 13 May, 2026

Unyielding stances

Every day that passes without clarity on how and when the war will end introduces fresh intensity to the uncertainty roiling global markets and adds to the economic turmoil the world must bear because of it.
Gwadar rising?
13 May, 2026

Gwadar rising?

COULD the Middle East conflict prove to be a boon for the Gwadar port? Islamabad’s push to position Gwadar as a...
Locked in
13 May, 2026

Locked in

THE acquittal of as many as 74 PTI activists by a Peshawar court in a case pertaining to the May 2023 violence is a...
Bannu attack
Updated 12 May, 2026

Bannu attack

The security narrative and strategy of the KP government diverges considerably from the state’s position.
Cotton crisis
12 May, 2026

Cotton crisis

PAKISTAN’S cotton economy is once again facing a crisis that exposes the country’s flawed agricultural and...
Buddhist heritage
12 May, 2026

Buddhist heritage

THE revival of Buddhist chants at the ancient Dharmarajika Stupa in Taxila after nearly 1,500 years is much more ...