Malaysian video-on-demand platform iflix launched in Pakistan on Monday.

Commonly known as the 'Netflix of South East Asia', the subscription-based service costs around Rs300 per month for Pakistani users.

Users who wish to try the service before paying for it can sign up for a 30 day free trial without having to provide any credit card information.

For each membership, up to five devices can stream content on iflix.

An iflix app is available for download on both the iOS App Store and the Google Play Store so that users can watch their favourite television shows and movies on the go.

Based in Kuala Lumpur, iflix is a partnership between local entrepreneurs and Hollywood heavyweights.

As of July 2016, iflix hit four million subscribers in all its existing markets, according to the Malay Mail Online.