While we wait for Na Maloom Afraad's stars to get their next projects lined up, they're still milking their debut film for all its worth.

NMA released in cinemas in the UAE yesterday, nearly a year after its release in Pakistan and a month after its DVD release.

But the producer Fizza Ali Meerza is confident that the film will still do well in UAE box office because it is "made for a cinematic experience," she said to Khaleej Times.

Saying that the the industry wasn't ready for a simultaneous international release back in 2014, she added, "Not many have seen the pirated prints online or the DVD, but the word of mouth will help bring movie-goers to the cinema."

The director Nabeel Qureshi hopes that "this film will help create a recall factor - for us as filmmakers - in the audiences' minds and we are aiming for a simultaneous international release for our next film."

However, NMA will not be crossing the border to India, Meerza disclosed. India is a big market but releasing [Pakistani] movies there is very difficult, mainly due to the problems between the two countries. I expect Indians and Pakistanis, living in other countries, to watch and enjoy the movie. As of now there were no plans to release the movie in India," she added.

Talking about the sequel, Meerza said they were working on the film's synopsis and will reveal more details in due time, including the location and plot details, "But as of now we aren't working in the film, it might take us two more films to get to NMA's sequel," she added.