Australia, New Zealand enjoy big economic payback from World Cup

Published June 30, 2015
Australian captain Michael Clarke holds aloft the trophy with his teammates as they celebrate their seven-wicket win over New Zealand in the Cricket World Cup final. — AP/File
Australian captain Michael Clarke holds aloft the trophy with his teammates as they celebrate their seven-wicket win over New Zealand in the Cricket World Cup final. — AP/File

SYDNEY: The cricket World Cup co-hosted by Australia and New Zealand this year was the most popular ever and generated USD 844 million in economic benefits, an official analysis showed Tuesday.

Fourteen teams played in the hugely successful tournament in February and March, with Australia winning a fifth world crown after beating New Zealand by seven wickets in front of a record crowd of 93,013 at the Melbourne Cricket Ground.

An economic impact and benefits analysis by PricewaterhouseCoopers showed the event generated more than Aus$1.1 billion in direct spending and created 8,320 full-time jobs.

More than one million fans attended games, with 145,000 international visitors, mostly from Asia, with wide media coverage around the world.

Cricket World Cup 2015 chief executive John Harnden said the direct spending converted into an increase in gross domestic product of Aus$460 million across the two countries.

“This was the biggest event in Australia since the Sydney Olympics in 2000 and it has changed cricket in New Zealand forever,” he said, adding that hotels in the two countries benefited from two million bed nights — a measure of occupancy representing one bed for one night.

Harden said saturation coverage on television and other digital platforms from the 14 host cities “not only showcased the best of Australia and New Zealand but has enhanced the tournament's reputation as a major global driver for economic and community benefit”.

International Cricket Council chief David Richardson hailed the tournament as an outstanding success that “proved that cricket was not only popular across both countries but a significant contributor to the local economies”.

“The ICC cricket World Cup 2015 was the most popular ever played,” he said. The tournament saw 49 matches, of which 20 were sold out, played over 44 days.

Opinion

Editorial

IMF’s unease
Updated 24 May, 2024

IMF’s unease

It is clear that the next phase of economic stabilisation will be very tough for most of the population.
Belated recognition
24 May, 2024

Belated recognition

WITH Wednesday’s announcement by three European states that they intend to recognise Palestine as a state later...
App for GBV survivors
24 May, 2024

App for GBV survivors

GENDER-based violence is caught between two worlds: one sees it as a crime, the other as ‘convention’. The ...
Energy inflation
Updated 23 May, 2024

Energy inflation

The widening gap between the haves and have-nots is already tearing apart Pakistan’s social fabric.
Culture of violence
23 May, 2024

Culture of violence

WHILE political differences are part of the democratic process, there can be no justification for such disagreements...
Flooding threats
23 May, 2024

Flooding threats

WITH temperatures in GB and KP forecasted to be four to six degrees higher than normal this week, the threat of...