OUR media, print or electronic, is successfully providing its readers and viewers with all aspects of news, information and entertainment. The contents’ are meant for the youth, men, women and old people. But unfortunately the children’s programmes are totally neglected, especially in the electronic media.

Until the recent past there used to be some programmes for children like the animated series, game shows, musical and infotainment programmes.

Children not only enjoyed those programmes but also gained healthy information. At present there is not a single content presented on television and on radio that is totally meant for children. Therefore, children are forced to watch/listen adult contents like music, drama and even political shows.

As a result, their psychology is badly effected. From these contents they can only learn how to fight by using abusive language and how to shout at other people.

I suggest every TV channel should allocate a suitable time slot for children’s programmes wherein children from different schools and of different levels should be invited to participate.

The programmes should include story-telling, quizzes, poetry recitation, short plays, religious segments and interesting games.

Sana Shafiq

Karachi

Published in Dawn, November 1st , 2014