LAHORE: A survey carried out by the Gallup Pakistan on Wednesday found Amjad Islam Amjad the “most popular writer,” followed by the late Ashfaq Ahmed and Ahmed Nadeem Qasmi.

A nationally representative sample of men and women from across the four provinces was asked “Which of the following writers (of literature) do you like the most?”

Responding to this, 26 per cent named Amjad Islam Amjad as their favourite author, 13 per cent considered Ashfaq Ahmed as their most favourite, 13 per cent opted for Ahmad Nadeem Qasmi, 11 per cent for Haseena Moeen and six per cent for Mustansar Hussain Tarar.

Eighteen per cent claimed that no one was their favourite author and one per cent cited other authors. However, 12 per cent did not give a view.