KARACHI: Stressing the importance of promoting Sindh’s tourism potential through national and international platforms, Sindh Chief Secretary Asif Hyder Shah has directed the relevant departments to work collaboratively for the implementation of tourism projects.
He issued the directions while presiding over a high-level meeting held to discuss development of prominent tourist sites across Sindh.
He emphasised the critical role of tourism in driving economic growth, creating job opportunities and fostering cultural exchanges.
The discussion focused on the comprehensive plans for Keenjher Lake, Haleji Lake, Gorakh Hill Resort and the globally-renowned heritage site of Mohenjo Daro. With their unique historical, cultural and natural significance, these sites hold immense potential to showcase Sindh as a diverse and attractive destination for travellers, the participants noted.
The Keenjher and Haleji lakes are set to be developed as eco-tourism hubs, offering water sports, guided tours and conservation-focused activities to balance tourism with environmental preservation.
The plans regarding Gorakh Hill Station include upgrading road access, expanding lodging options and enhancing recreational activities to attract a wider audience to this scenic hill retreat.
Mohenjo Daro, a world heritage site and a centerpiece of the Indus Valley civilisation, remains a cornerstone of Sindh’s tourism potential.
During the meeting, the chief secretary said the government’s aim was to enhance facilities for visitors at Mohenjo Daro, including creation of a state-of-the-art visitor centre and provision of guided tours to increase global awareness of this archaeological marvel.
He said that special attention would be paid to preserving the site’s fragile structures while improving access and amenities for the tourists. Sindh’s vast tourism potential extends beyond these locations, with the province offering a rich tapestry of cultural and natural attractions.
Historical landmarks such as Makli Necropolis, Shah Jahan Mosque, Rani Kot and Kot Diji Fort, alongside natural wonders like the Thar Desert, Nagarparkar landscape and Indus delta, contribute to Sindh’s unique identity as a tourist destination.
A key objective of such development is to create greater awareness and interest in Sindh’s rich tourism offerings. The uplift of these sites would not only attract tourists, but also serve to educate both domestic and international visitors about Sindh’s unique cultural heritage and natural beauty.
These efforts will highlight the province’s historical significance, ecological diversity and vibrant cultural identity, positioning Sindh as a premier destination for travellers from around the world.
The chief secretary also emphasised on collaborating with community and private sector to organise healthy activities like motorbike rally, desert safari train and other such initiatives.
He also instructed officials to prioritise sustainable tourism practices to ensure the long-term preservation of the province’s natural and cultural heritage.
The meeting concluded with a firm resolve to expedite development plans and position Sindh as a leading contributor to Pakistan’s tourism sector.
Among others, the meeting was attended by the Green Tourism managing director, Planning and Development Board Chairman Syed Najam Ahmed Shah, Secretary Culture Khair Muhammad Kalwar and other senior officials.
Published in Dawn, January 8th, 2025
