LAHORE, April 4: An amount of US$3.61 million has been generated from advertising revenue for displays inside the Abu Dhabi Cricket Stadium, the venue of the two One-day Internationals (ODIs) to be played between Pakistan and India on April 18 and 19.

The matches are being held to raise funds for the Oct 8 earthquake victims in both the countries.

An Indian company purchased the rights beating Abu Dhabi Cricket Club's bid worth US$3.512 million.

The tender for TV rights for the matches will be opened in Delhi on Thursday.

There are possible chances that the tender for TV rights could be sold out under a package deal, which includes off-shore ODIs series to be held between the countries for the next five years.

"I have no information that the tender for TV rights also includes the off-shore series, besides two ODIs," Saleem Altaf, who will attend the tender's opening ceremony, said.

He, however, said a bundle package, covering the two ODIs and the off-shore series could fetch a more handsome amount.

Meanwhile, 75 per cent income of the first ODI will be given to Pakistan while the remaining to India for relief work.

Income from the second ODI one will be deposited, equally, in the accounts of the two boards.

Meanwhile, Saleem will also be attending the meeting of four South Asian Test playing countries in Delhi on Thursday, being held to finalise the joint bid for the 2011 World Cup.

Earlier, the ICC had returned the South Asian countries' bid with some objections.

Opinion

Editorial

A difficult story
Updated 12 Jun, 2026

A difficult story

Unless productivity becomes the dominant target of economic policy, Pakistan will continue to oscillate between crises and fragile recovery.
Rough waters
12 Jun, 2026

Rough waters

AMONGST the key potential triggers for fresh conflict in South Asia is water. The Indian state is behaving in an...
Politicised football
12 Jun, 2026

Politicised football

ALMOST three-and-half years since Lionel Messi led Argentina to FIFA World Cup glory, the latest edition of...
GB polls’ aftermath
Updated 11 Jun, 2026

GB polls’ aftermath

The new administration must address the region’s issues proactively.
Peace in retreat
11 Jun, 2026

Peace in retreat

THE ceasefire announced in April was supposed to create space for negotiations. Instead, it has been repeatedly...
A few good men
11 Jun, 2026

A few good men

IT was a brave move, no doubt. This Tuesday, in the land of the Afghan Taliban, a few good men decided to take a...