“As the conflict continues and our actions start to feel less impactful, and as people burn out and get distracted with the upcoming holiday season, will we be able to keep up the momentum we have built?” writes Jinan Deena for TRT World.

“I would like to say yes, we will, as we have seen very positive results for our efforts. The ongoing slaughter of our Palestinian brothers and sisters has shown us that resilience is our only answer.

“What is the minor inconvenience of choosing another soda brand, watching shows on a different streaming service, or purchasing coffee from a better, more local café in the face of an ongoing genocide?” Deena adds.

“As long as we continue to consume with consciousness, we can feel confident we are doing all we can in this moment. The freedom of the Palestinian people depends on it.”

Read the full story here.

 Israeli brands face persistent waves of boycotts worldwide — AFP
Israeli brands face persistent waves of boycotts worldwide — AFP

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