QUETTA: Speakers at the launch of the UN Women’s Koi Jawaz Nahi campaign reiterated their commitment to safeguarding women and girls, marking the 16-day campaign against gender-based violence.

The campaign actively champions this year’s theme — ‘Invest to Prevent Violence Against Women & Girls’ — with the goal of widespread outreach. Supported by the government of Japan, this initiative aims to highlight the ongoing issue of gender-based violence and encourages united efforts for prevention and eradication.

The event took place at the Noori Naseer Khan Auditorium in Quetta, attracting participants from diverse backgrounds. The Koi Jawaz Nahi campaign, inaugurated at Mohenjo Daro, is set to traverse Quetta and Peshawar before concluding in Islamabad. The central idea behind the initiative involves illuminating historical structures in these cities with the orange colour, symbolising a future devoid of violence against women and girls.

Shazia Riaz, director of the Women Development Department Balochistan, emphasised during the opening session that the campaign was a call to action, promoting awareness and unity. “Our vision is a Quetta where every individual feels valued and secure,” she said.

She underscored the crucial role education can play in eliminating the menace of violence against women.

“Throughout this 16-day campaign and beyond, let’s underscore the critical pillars: strategic investment to eradicate violence against women, fostering an enabling environment for women and girls, and championing fearless leadership to implement these pivotal elements. It’s time to act now,” said Sharmeela Rassool, country representative for UN Women in Pakistan.

Roshan Khursheed Bharucha, a former senator and former member of the National Commission on Human Development, stressed unity during the UN Women’s Koi Jawaz Nahi campaign.

She affirmed the collective dedication to a violence-free and non-discriminatory future, aspiring to create a Balochistan of dignity and equality for all.

Published in Dawn, December 8th, 2023