Every day, we leave the house to go follow our mundane routines.

Passing by in this haste, we barely give a second thought to what’s happening around us. While some of us might not stop to even smell the roses, there are others who aim to do so much more.

These are the type of people that break the chains of normality and dare to do extraordinary things. Those who don’t accept things as they are but decide to go farther, often down the road less travelled and that too, not for themselves but for others.

Such extraordinary stories can often be overlooked and don't receive the limelight they deserve, which is why Total PARCO, Pakistan’s 3rd largest oil marketing company decided it was time for a change.

In celebration of the 69th year of Pakistan’s independence, Total PARCO Pakistan Limited joined hands with Moin Khan, the biker who covered a remarkable distance of 40,000 kilometres on two wheels from San Francisco to Lahore, as they set out on a road trip across Pakistan in search of 'people who go further' to share their extraordinary journey with the world.

The trip that began from Karachi, the city of lights, is going strong as Moin gives us a true taste of all things Pakistan, remaining true to his element as a Pakistani with a different agenda.

The first person whose inspiring journey we got to witness in the first week of September was Zulfiqar Ali Chachar.

In his conversation with Moin, he revealed the hardships he had to suffer as a kid hailing from a family of kulfi vendors with an irrepressible dream to pursue education.

Next, Moin took us to the mystical city of Multan where we met the dauntless Syeda Ghulam Fatima who is fearlessly fighting to end the horrors of bonded labour and slavery in Pakistan. It was an experience to hear her story from the woman herself.

Today, Moin is taking us to meet a woman whose spirit and determination is an example for us all, the lively Muniba Mazari. Her journey from a painter to Pakistan's first female UN Women Goodwill Ambassador shows us we don't need wings to aim past the sky and soar high.

There are a few more gems to discover as Moin Khan continues his All-Pakistan Road Trip from Karachi to Gilgit-Baltistan, exploring a side of our country we rarely get to experience.

Keeping true to its originality as a massive digital campaign, the most exciting part of this journey is how Moin Khan gets from one city to the next.

His ride is fueled by the 'Likes' he gets from viewers on Facebook. Every time you 'Like' one of his videos, Total PARCO fuels this epic journey a little further.

So far, these 'Likes' have fuelled Moin's journey over 1,100km across Pakistan. We can't wait to see where he takes us to meet his next guest!

Follow Moin's journey live on Facebook, Instagram and YouTube and fuel his pursuit of 'people who go further' with your ‘Likes’.

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