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Today's Paper | May 03, 2024

Published 13 Apr, 2021 03:18pm

J. is paying homage to Jahangir Khan with new fragrance

Established in 2002, J. has expanded over the world with 30+ international outlets across the US, UK, Australia, Canada, New Zealand, South Africa, Saudi Arabia, UAE, and Qatar, while having a network of 100+ outlets across Pakistan.

J. is the leading perfumer in Pakistan with exquisite scents ranging from Oriental to French, for both men and women.

Time and again, J. has recognised the contributions of many influential personalities byintroducing the concept of signature fragrances in the country.

Keeping the spirit of tributes alive, J. is all set to pay homage to the man who represented Pakistan in a positive light, a man universally recognised as the world’s greatest ever player, and an athlete who transcended all limits to be acknowledged as world’s greatest ever sportsman.

J. is proud to launch the fragrance of a champion: the ‘JK 555’.

The fragrance is inspired by the success of Pakistan’s greatest ever squash player Jahangir Khan.

"We are honored that a great player like him is representing us,” says Ahmed Ali, Senior Brand Manager at J. “The JK 555 fragrance is an extraordinary scent carrying the essence of courage, determination and success of the unbeatable champion Jahangir Khan.”

The olfactory journey of ‘JK 555’ is crafted with rich and sparkling notes of star anise, bergamot, mandarin, pepper, cardamom at the top, and an explosive bouquet of rich floral notes that combine with hints of cinnamon and coriander.

The fragrance trails off with warm and deep notes of amber musk, patchouli and vetiver.

‘JK 555’, a scent that defines the aura of a champion, a scent made to win, is a successful new addition to the exquisite fragrance range of J. that is just the right treat for the fans of Jahangir Khan.

For more details on the fragrance, check out this section on the brand's official e-store.


This content is a paid advertisement by J. and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

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