Musicians Jason Bonham, Robert Plant, John Paul Jones and Jimmy Page at the "Led Zeppelin: Celebration Day" premiere at the Ziegfeld Theater in New York. — AP Photo

LOS ANGELES — What tunes fit a post-apocalyptic society? For NBC's freshman drama "Revolution," the answer is Led Zeppelin's "Kashmir" and "Since I've Been Loving You."

The songs will be featured in next week's episode of "Revolution," on the same day that Led Zeppelin's "Celebration Day" album and a companion documentary on DVD will be released.

Corporate synergy led to the deal for the onetime rock band that rarely allows use of its music in Hollywood projects. "Revolution" is produced in association with Warner Bros. Television, and Led Zeppelin has a deal with Warner Music Group's publishing arm.

But it was Eric Kripke, creator and executive producer of "Revolution," who brought his series and the band together.

When Warner-Chappell Music sent out an email asking if any producers on the studio lot would be interested in using Led Zeppelin songs, Kripke jumped at the chance.

"The speed and overwhelming enthusiasm with which I responded, I think, frankly weirded them out a little," said the self-described "massive Led Zeppelin fan."

His credentials: Between "Revolution" and "Supernatural," the CW drama he created, Kripke said he's probably used Led Zeppelin references in the titles of some 20 episodes. "Revolution," about an American family struggling with the nation's sudden loss of all electrity and all the technology it powered, was in part inspired by the band's music and its sense of "mythic adventure," he said.

Warner made a logical pick with "Revolution": The series benefits from a 10 p.m. EST Monday berth after NBC's hit singing contest "The Voice" and started strong in the ratings, especially with the advertiser-favored young adult demographic.

The Led Zeppelin-accented episode of "Revolution" will air 10:01 p.m. EST Monday, Nov. 19. A "Revolution" promo spot featuring "Kashmir" will air throughout this week on NBC, with an extended version available on the network's website.

The "Celebration Day" projects document the band's 2007 reunion concert at London's 02 Arena. Original members Plant, Page and John Paul Jones, along with Jason Bonham, son of the late drummer John Bonham, played to honor Atlantic Records founder Ahmet Ertegun.

For the group, which disbanded after John Bonham's 1980 death, the concert was its first full show in 27 years. The documentary, including hits "Whole Lotta Love" and "Stairway To Heaven," was released in theaters last month.

Opinion

Editorial

Large projects again?
Updated 03 Jun, 2024

Large projects again?

Government must focus on debt sustainability by curtailing its spending and mobilising more resources.
Local power
03 Jun, 2024

Local power

A SIGNIFICANT policy paper was recently debated at an HRCP gathering, calling for the constitutional protection of...
Child-friendly courts
03 Jun, 2024

Child-friendly courts

IN a country where the child rights debate has been a belated one, it is heartening to note that a recent Supreme...
Dutch courage
Updated 02 Jun, 2024

Dutch courage

ECP has been supported wholeheartedly in implementing twisted interpretations of democratic process by some willing collaborators in the legislature.
New World cricket
02 Jun, 2024

New World cricket

HAVING finished as semi-finalists and runners-up in the last two editions of the T20 World Cup in familiar ...
Dead on arrival?
02 Jun, 2024

Dead on arrival?

Whatever the motivations for Gaza peace plan, it is difficult to see the scheme succeeding.