EVEN if you watch television for one hour straight, you will hardly see any meaningful commercial with a well-thought-out content. Most Pakistani advertisements make no sense at all.

The commercial of a popular cold drink is a case in point where a sip of the drink takes the jeep on a moving train. Another advertisement shows people charged like electric current after consuming the drink. Yet another commercial suggests that education of children in a foreign country is more important than their vaccination.

One fails to understand what message the brands are trying to convey through these senseless advertisements.

Yadullah Haider
Karachi

Published in Dawn, June 4th, 2021