Daraz has launched the Humqadam program to lessen the financial duress on small-and-medium enterprises during this period of economic instability.

With the Humqadam program, Daraz is offering a subsidy of PKR 4.5 crore to small-and-medium businesses and inviting them to establish their online ventures on the platform without charging commissions for May and June.

As the restrictions imposed on businesses under lockdown are relaxed and they are permitted to operate online, the Daraz Humqadam program is a ready solution to brick-and-mortar establishments that want to shift towards ecommerce but do not have access to logistics or technological expertise.

Sellers will also have access to free business consultation and education on ecommerce operations through Daraz University.

Daraz is also offering an expedited sign-up process so that businesses can start retailing within 2 days.

Furthermore, they will have access to free analytics tools to help them optimise their digital ventures as well as free marketing promotions to increase the number of visitors on their Daraz shops. Daraz is encouraging all businesses that wish to transition online to reach out to the company in the following format: “Daraz” space “Name” to 7575; they can also register on the platform’s seller sign up page.

This content is a paid advertisement by Daraz and is not associated with or necessarily reflective of the views of Dawn.com and its editorial staff.