THERE has been an extensive effect of technology on individuals and societies. In recent times, owing to the ongoing pandemic, a shift towards technology has been a bit more in all areas of life, and career growth is not an exception.

The concept of social networking, in terms of efforts by individuals to build sustainable associations with others bearing a tendency and willingness to provide them support in the work or career, is nothing new. Moreover, the virtual social networking had already gained considerable attention with the inception of widespread use of the internet. The situation has become intense nowadays and people are more inclined towards the use of social networking sites (SNSs) as a strategy related to career growth.

One of the most popular professional SNS is LinkedIn with more than 650 million users spread globally. Instead of the traditional ways, like face-to-face networking, LinkedIn provides a platform for the individuals to search a job or receive an offer of a new job. Companies also use it to advertise their offerings.

One significant and commonly discussed shortcoming of an SNS, such as LinkedIn, is its questionable ability to determine accurate information regarding personality assessment, especially with reference to the prevailing social mistrust.

The fact is that LinkedIn has the potential to offer hints regarding the personal attitude of an applicant/candidate essential to enable employers to make a decision about a candidate’s selection.

LinkedIn has the ability to replace / reduce the paper work essential for getting a job (or offering a position) and is certainly evolving as an alternative to the conventional selection process for companies when properly amalgamated with the online in-person interviews.

In addition to making the choice for both the employers and the employees easier, LinkedIn can bring scholars and professionals closer by providing the option of exchanging ideas, sharing newer research and debate via discussion groups.

A relatively novel idea is the real opportunity of furnishing professional trainings. If that takes roots, LinkedIn will be offering a delightful prospect to get along with like-minded people following social distancing protocols.

Dr Intikhab Ulfat
Karachi

Published in Dawn, September 19th, 2021

Opinion

Civil liberties
23 Oct 2021

Civil liberties

The late I.A. Rehman is esteemed on both sides of the border.
The Hamza factor
Updated 23 Oct 2021

The Hamza factor

A new story is quietly unfolding inside the PML-N and there may yet be a surprise twist.
What should Imran Khan do?
Updated 23 Oct 2021

What should Imran Khan do?

Making a mishmash of religion and politics won’t turn Pakistan into a welfare state. Here’s what can.
Afghan health crises
Updated 22 Oct 2021

Afghan health crises

The condition and prospects of Afghanistan’s health sector are complex and grave.

Editorial

A final push
Updated 23 Oct 2021

A final push

PAKISTAN’S hopes of exiting the so-called FATF grey list have been shattered once again. The global money...
23 Oct 2021

Kabul visit

FOREIGN MINISTER Shah Mahmood Qureshi’s flying visit to Kabul on Thursday is the first official high-level...
23 Oct 2021

Baqir’s blooper

THE remarks made by State Bank governor Reza Baqir at a London press conference have hit a raw nerve in Pakistan. In...
Spate of attacks
Updated 22 Oct 2021

Spate of attacks

Following a near-constant decline since 2016, the year 2021 has witnessed a precipitous rise in violence-related fatalities in KP.
22 Oct 2021

Libel suits

THE outcome of two libel cases recently decided by courts in England should be edifying for the government — if it...
22 Oct 2021

Education losses

A NEW report on the education losses suffered by Pakistani children due to pandemic-induced school closures sheds...