Daraz salutes the nation with its 'Azaadi box'

One lucky winner will win the #DarazAzaadiBox once it has completed its journey across Pakistan.
Published August 6, 2018

Daraz's independence day sale goes big this year, with 14 flash sales and 71 mega deals spread over five days.

Mega deals across all categories will go live on August 10, with exclusive deals and brand vouchers. The sale is co-sponsored by Unilever, L’Oreal Paris, Harpic, Tarzz and Denizen.

Daraz Azaadi Box - One box, 47 stops

Another interesting addition to this year's independence day celebrations by Daraz is their 'Azaadi box', which is traveling across Pakistan and being filled by 47 icons with personal items of their choosing.

Daraz's #DarazAzaadiBox will be on a long journey before it lands back on the Daraz app.

What is the Azaadi box?

Daraz has shipped a box from its office which will be travelling from city to city and collecting items from all over the country, #FromPakistanisToPakistanis. It is set to meet the likes of sporting legends Wasim Akram and Jahangir Khan, who will add an exclusively signed ball and racket to its inventory.

Once the box has collected 47 items, it will come full circle and return to its point of origin on the Daraz app.

By downloading the Daraz app and sharing a post, customers can enter a lucky draw to win this box between August 1 and August 14.

How can you get the box?

  • Go to the 'Independence Day Sale' page on the Daraz app and click on the #DarazAzaadiBox banner.

  • To win the box, click on the “Share” button. You will be redirected to Facebook where you’ll have to share the post, using the hashtags #DarazAzaadiBox on a public setting.

  • Sharing will be open from August 1 to 14.

  • One lucky winner will be announced on August 14 during a Facebook live session between 19:47 PM and 20:18 PM.

“We’re in the business of delivering happiness on-the-go to our customers across Pakistan," said Saman Javed, Head of Marketing and Communications at Daraz.

“Along with a massive sale for our customers, we want to give them a super engaging experience on the app. And that’s where our Azaadi box comes in. The messenger? Daraz app - featuring celebrities, influencers and Pakistanis across the land. The message? Pakistan Zindabad!”

Additional discounts from payment partners

Additional discounts are also being offered by payment partners HBL, Meezan Bank and Silk Bank. This year, for the first time, HBL has introduced 'Direct Transfer' - an open API solution that allows HBL account holders to pay for online purchases directly via their HBL account. Direct Transfers save time, are user-friendly and provide a hassle-free service.


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