KARACHI, Oct 20: Experts at a seminar on Monday at termed pollution a serious national issue, and said violation of natural laws, lack of “environmental sense”, illiteracy and lack of interest taken by the successive governments were major causes of environmental degradation.

They maintained that without using modern technologies, masses could not be approached and informed about hazards of pollution on national development as well as on their personal lives and said media campaigns can play an effective role in this regard.

The seminar on “environmental pollution and importance of media campaigns” was organized by the Department of Mass Communication, University of Karachi, and experts, including environmentalists, expressed their views at the seminar.

Chief Guest S. H. Hashmi said that unless people at the grassroots level are educated about environment-related issues, one cannot even think of having a pollution-free environment in Pakistan.

Earlier, Prof. Zakariya Sajid, Dr. Nisar Zubairi, Dr. Mehmood Ghaznavi and Dr. Tahir Masood also spoke.—PPI