In Lahore, that ordinary childhood question can send a parent reaching for an air quality reading. The cricket bat is by the door. Homework is finished. But permission to play depends on something a child cannot see and a parent cannot wish away.

For a city that loves its winter sunshine, this is a painful adjustment. Tea on the terrace and a walk through Jilani Park belong to the Lahore people want to pass on to their children. During smog episodes, even ordinary pleasures require calculation. Families check pollution alerts alongside the weather, while grandparents reconsider their morning walks. Slowly, winter begins to be remembered through the things everyone was told to avoid.

The concern has a sobering basis. In November 2024, UNICEF warned that more than 11 million children under five were exposed to smog in Punjab’s worst-affected districts. School closures during that episode disrupted learning for almost 16 million children. Those figures describe a crisis that entered classrooms, rearranged working days and placed another worry on parents’ shoulders.[KK1]

Behind the grey skyline is a mixture of pollution from transport, industry, burning fuels and waste, among other sources. One major concern is PM2.5: airborne particles so small that they can penetrate deep into the lungs. The World Health Organization links air pollution to serious respiratory and cardiovascular risks. Children, whose lungs are still developing and older people are particularly vulnerable.[KK2]

The instinctive response is to bring everyone inside. Shut the windows. Keep the children home. Let the city’s air stay on the other side of the door.

Unfortunately, a closed door cannot make that promise.

Outdoor particles can enter through small gaps and openings. Cooking and tobacco smoke can add pollution indoors, too. A room may look spotless while its air contains particles too small to notice. The familiar smell of home, or the absence of visible dust, tells us little about what is suspended in the air.[KK3]

This matters because home is where exposure can continue quietly, through an afternoon of homework or a full night’s sleep. We put care into the water our families drink, even when it looks clear. Bringing that same attention to the air around them is a sensible extension of the care we already give.

An appropriately sized air purifier with effective particle filtration can help reduce airborne particles in the room where it operates. HEPA filtration captures particles as air passes through the filter. Used consistently, alongside reducing indoor pollution sources and ventilating when outdoor air is cleaner, it can be a practical part of improving indoor air quality.[KK4]

The Royal Air Purifier 7000 Digital Inverter from Royal brings this approach into the home. Its four-layer filtration system includes HEPA+ and activated carbon, alongside a pre-filter that collects larger dust and hair. The HEPA element targets fine particles, while activated carbon helps address certain odours and gases.[KK5]

Its laser air-quality monitor and digital display give families an indication of changing indoor air quality. Automatic speed adjustment responds to those changes, making everyday use easier. For someone accustomed to checking Lahore’s outdoor pollution readings, paying attention to the room where the family gathers is a useful next step.

Royal lists maximum power consumption at 30 watts, a relevant consideration for households watching electricity bills. Night mode and a filter replacement alert help make filtration part of a regular routine. The published one-year warranty and free home service also address a practical concern when buying an appliance: who will help keep it working?

Getting the benefit means choosing the right room and using the purifier properly. Start with a space where the family spends substantial time, such as a bedroom, and check that the purifier’s capacity suits it. Leave airflow unobstructed and replace filters as recommended. Actual results depend on room size, operating speed, pollution entering the room and filter condition. One unit should not be expected to clean an entire home through several closed doors.[KK6]

Cleaner air across Lahore still requires sustained public action on emissions. A household appliance cannot take on that responsibility, remove every pollutant or replace medical care. What it can offer is a way to reduce some of the pollution in the spaces where daily life continues while those larger changes are pursued.

For families ready to give indoor air the attention it deserves, the Royal 7000 offers a practical place to begin. Think of the bedroom where your child spends the night, or the room where your parents rest after lunch. These are spaces worth planning for before the next severe smog alert. Explore the Royal Air Purifier 7000 Digital Inverter at royalfans.com, with those everyday spaces in mind.

One day, the answer to “Can I play outside?” should come easily again. Until then, the place we ask our children to stay deserves our attention. We bring them home because we want to look after them. The air they breathe when they get there should be part of that promise.

References

[KK1]Source for the clearly dated November 2024 figures: UNICEF, 11 November 2024. More than 11 million children under five exposed in the worst affected districts; learning disrupted for almost 16 million children. https://www.unicef.org/pakistan/press-releases/over-11-million-children-under-5-peril-they-breathe-toxic-air-punjab-pakistan-unicef

[KK2]Sources: World Bank Punjab Clean Air Program information document, February 2025, on emissions sources: https://documents1.worldbank.org/curated/en/099022325121098431/pdf/P508222-69f87419-3c5b-460f-baa5-b0f6addd1e3a.pdf

WHO on health risks: https://www.who.int/news/item/25-06-2024-what-are-health-consequences-of-air-pollution-on-populations

US EPA on fine particles: https://www.epa.gov/pm-pollution/particulate-matter-pm-basics

UNICEF source in preceding comment supports vulnerability of developing lungs.

[KK3]Source: US EPA, Sources of Indoor Particulate Matter. Supports infiltration through gaps and indoor sources including cooking and tobacco smoke. https://www.epa.gov/indoor-air-quality-iaq/sources-indoor-particulate-matter-pm

[KK4]Source: US EPA, Guide to Air Cleaners in the Home. Supports room sizing, particle filtration, source control and ventilation with cleaner outdoor air. This general evidence does not constitute EPA endorsement of Royal or an independently tested performance claim for the RAP-7000. https://www.epa.gov/indoor-air-quality-iaq/guide-air-cleaners-home

[KK5]Manufacturer source for product details in this and the next two paragraphs, checked 23 September 2026: Royal RAP-7000 Digital Inverter product page. Four-layer filter system, laser AQI monitor, automatic speed control, maximum 30 W power consumption, night mode, replacement alert, and one-year warranty plus free home service. These are published manufacturer specifications. https://royalfans.com/products/royal-air-purifier-7000-digital-inverter

[KK6]Source: US EPA, Guide to Air Cleaners in the Home. Supports selecting capacity for the room, positioning with unobstructed airflow, filter replacement, dependence on operating speed, and the single-room scope of portable purifiers. https://www.epa.gov/indoor-air-quality-iaq/guide-air-cleaners-home

This content is an advertorial by Royal Fans and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

WHO Prequalification is among the most stringent quality benchmarks in the global pharmaceutical industry. The assessment involves a comprehensive evaluation of manufacturing facilities, products, processes, and quality management systems against globally recognised standards. WHO Prequalification enables eligible medicines to be considered for procurement by United Nations agencies and other global health organisations, supporting broader access to quality-assured medicines worldwide.

In 2013, Getz Pharma’s Quality Control (QC) laboratories became the first in the region to achieve WHO Prequalification. This was followed by PIC/S approval in 2014 and WHO Prequalification of a Getz Pharma manufacturing facility in 2017. The Astola facility now joins this legacy of internationally recognised certifications, prequalification, and regulatory approvals, further strengthening the company’s commitment to excellence across every stage of the pharmaceutical value chain, from sourcing raw materials and manufacturing to packaging, storage, distribution and transportation of finished products.

The Astola facility combines advanced manufacturing technologies, robust operational systems, and a highly skilled workforce. Achieving WHO Prequalification requires stringent process controls, rigorous testing protocols, comprehensive documentation practices, and a culture of continuous improvement embedded throughout the organisation.

“The WHO Prequalification of the Astola facility reflects Getz Pharma’s long-standing belief that patients everywhere deserve access to medicines manufactured to the highest international standards,” said Getz Pharma Deputy Managing Director Zeeshan Ahmed. “This achievement is a testament to Getz Pharma’s sustained investment in research and development, quality excellence, and the continuous advancement of our human capital. It further reinforces our commitment to expanding access to medicines that meet globally recognised standards, including WHO, PIC/S, and EAEU requirements, while driving innovation and enhancing the global competitiveness of Pakistan’s pharmaceutical industry.”

Getz Pharma’s quality credentials extend beyond WHO recognition. The company holds internationally recognised certifications, regulatory approvals, and quality recognitions, including Good Manufacturing Practice (GMP) approvals from the Pharmaceutical Inspection Co-operation Scheme (PIC/S) and the Eurasian Economic Union (EAEU). In addition, the Astola facility has achieved Leadership in Energy and Environmental Design (LEED) Platinum Certification from the U.S. Green Building Council (USGBC), reflecting the organisation’s commitment to sustainability, energy efficiency, and environmentally responsible manufacturing practices.

With the WHO Prequalification of the Astola facility, Getz Pharma has become the only pharmaceutical company in Pakistan whose manufacturing facilities hold both WHO Prequalification and PIC/S approval. Together, these achievements underscore the company’s operational excellence, robust compliance framework, and ability to consistently meet the highest global quality and regulatory standards.

This unwavering focus on excellence has earned the trust of healthcare professionals and patients worldwide and contributed to Getz Pharma’s position as Pakistan’s leading pharmaceutical company. Today, the company is Pakistan’s largest pharmaceutical exporter, with a presence in more than 45 countries across Asia, Africa, and the Middle East.

“This recognition is not merely an achievement for Getz Pharma, but a proud moment for Pakistan. It reflects our country’s talent, expertise and industrial capacity to manufacture medicines that meet international standards. It is a testament to the dedication of our healthcare professionals and our commitment to millions of patients who depend on safe, effective and affordable medicines. We take pride in contributing to Pakistan’s growing presence in the global pharmaceutical industry and strengthening its reputation as a trusted manufacturing destination,” said Getz Pharma Executive Chairman Khalid Mahmood.

As Getz Pharma continues to expand its international footprint, the WHO Prequalification of the Astola facility further strengthens its ability to serve global healthcare systems and support broader access to high-quality, affordable medicines. Building on a strong foundation of innovation, quality excellence and regulatory compliance, the company remains committed to advancing healthcare outcomes for patients worldwide.

This content is an advertorial by Getz Pharma and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

PCI has established a strong international presence across the UAE, Canada, USA and Pakistan, with over 6 million square feet of built-up area across completed and ongoing developments, more than 3,000 units delivered and more than 18 completed commercial, retail, and mixed-use projects.

Its growing portfolio of international partnerships includes Hilton Garden Inn at Grand Orchard and Ramada by Wyndham serviced apartments at River Courtyard, reflecting its commitment to bringing globally recognised brands into its developments.

The partnership with Regus marks another step in this strategy, extending beyond Box Park 3 with plans to introduce coworking spaces across several upcoming PCI developments, including projects in Defence Housing Authority (DHA), Islamabad. As Regus continues to expand its portfolio in Pakistan, its local leadership welcomed the collaboration with PCI, recognising its proven track record of project delivery, local market success, and commitment to international standards.

Commenting on the partnership, Premier Choice International Chief Executive Officer Amran Zia stated: “At PCI, our vision goes beyond developing buildings. We are committed to bringing international standards in design, development, and lifestyle to every project we undertake. Through strategic partnerships with global hospitality groups, leading F&B brands, and now Regus, we aim to create destinations that offer greater value and better experiences for the communities we serve. This partnership is another step towards that vision, with plans to introduce Regus across more of our upcoming developments.”

PCI’s growth extends beyond Pakistan, with a strong presence in Dubai’s real estate market. Its South Lofts 1 and South Lofts 2 developments have attracted significant buyer interest, reflecting growing demand for PCI’s residential projects in the UAE. The company’s international portfolio also includes Fortunato, a completed residential development in Jumeirah Village Circle, alongside Gateway, another residential project progressing towards handover. Together, these developments demonstrate PCI’s expanding international footprint and its continued focus on delivering quality residential projects across markets.

About Premier Choice International

Premier Choice International is a real estate developer with a growing portfolio of residential, commercial, retail, and mixed-use developments. With over 6 million square feet of developed and under-development built-up area, above 3000 units delivered, and more than 18 completed commercial, retail and mixed-use projects in 4 countries, PCI focuses on delivering lasting value through quality development, integrated planning and international partnerships.

This content is an advertorial by Premier Choice International and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

Locally assembled by NexGen Auto, a subsidiary of Nishat Group, the JAECOO J5 BEV represents an important step towards strengthening Pakistan’s electric vehicle ecosystem and advancing local automotive manufacturing. Its introduction reflects the growing shift towards electric mobility and brings a locally assembled, fully electric SUV to Pakistani customers.

The JAECOO J5 BEV is equipped with a 49.5 kWh battery pack, delivering a driving range of up to 405 km NEDC on a single charge. Both Comfort and Premium variants offer the same battery capacity and driving range, providing customers with a long range. To further enhance the ownership experience, customers will also receive a complimentary 11kW home charger and a free spare tyre. A spare tyre with an EV is something unheard of, but Nishat Group has provided it keeping customer peace of mind at the forefront.

The JAECOO J5 HEV and JAECOO J7 PHEV collectively have surpassed 15,000 locally assembled units. This new introduction of an all-electric SUV further adds to their commitment towards sustainable mobility.

A Milestone for Pakistan’s Automotive Industry

The introduction of Pakistan’s first locally assembled electric SUV builds on Nishat Group’s continued investment in the country’s automotive sector. Through its subsidiary NexGen Auto, the group introduced OMODA and JAECOO to Pakistan in August 2025, bringing a new generation of SUVs, hybrid vehicles and fully electric models to the local market.

This is an introductory price that is valid till November 30, 2026. You can visit your nearest OMODA & JAECOO dealership to book yours!

Nishat Group’s NexGen Auto has officially announced the prices of the all-electric JAECOO J5 BEV in Pakistan, marking a significant milestone for the country’s automotive industry. The JAECOO J5 BEV is Pakistan’s first locally assembled electric SUV, with the ex-factory price starting at Rs5,999,000. The vehicle will be available in two variants: the JAECOO J5 BEV Comfort at an ex-factory price of Rs5,999,000 and the JAECOO J5 BEV Premium at Rs6,699,000.

This content is an advertorial by Nishat Group and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

According to Yousuf Kamal Mirza, Senior Consultant Physician at Aga Khan University Hospital and Tabba Heart and Medilink Clinics, fats, just like carbohydrates, proteins and vitamins, are an integral part of our health. The key is understanding which fats to choose and what to look for in the cooking oil we use every day, he also emphasizes that choosing a cooking oil should go beyond taste, price and everyday convenience. Consumers should pay attention to its nutritional composition, quality and performance during cooking.

Dr Mirza highlights five important considerations when selecting cooking oil:

1. Zero Cholesterol and Unsaturated Fats: Choose cooking oils that are cholesterol-free and contain unsaturated fats, including monounsaturated and polyunsaturated fats, as important nutritional attributes to consider when making informed choices for everyday cooking and supports heart health“
2. Omega 3 and Omega 6: Essential fatty acids that support normal bodily functions.
3. Vitamins A, D and E: Important fat-soluble vitamins that contribute to various bodily functions.
4. Less Oil Absorption: An important consideration for the amount of oil absorbed by food during cooking.
5. High Quality Refining: An essential factor in the quality of cooking oil.

Interestingly, these five considerations come together in Mezan 5 PRO, featuring Omega 3 and 6, Vitamins A, D & E, Zero Cholesterol, Less Oil Absorption and High Quality Refining.

So, perhaps the question isn’t whether cooking oil belongs in our food, but whether we are choosing the right cooking oil for our everyday meals.

Mezan 5 PRO – Har Cheez Mezan Mein Achi Lagti Hai.

This content is an advertorial by Mezan Group and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

Ideally located in the Heart of Urban Lahore, Union Town offers triple access via Kadir Topbas Chowk, Abdul Sattar Edhi Road, and Khayaban-e-Jinnah, ensuring seamless connectivity to key areas of the city.

Its position within the city places key landmarks within minutes’ drive, including: 2 minutes to M2 Motorway, 3 minutes to Shaukat Khanum Hospital & UCP, while just 5 minutes to Lahore Ring Road and Canal Road.

Within 6 months of record-breaking development, Union Town has witnessed record-breaking progress, marked by the completion of infrastructure works, including internal road networks, streetlights, and the installation of a sewerage system.

A key feature of the community is its 150-feet-wide Pine Avenue, a signal-free corridor that runs directly through Union Town, providing access to every block. Alongside its possession-ready residential plots, Union Town offers fully developed commercials facing Pine Avenue, creating opportunities for retail, commercial activities, and business investment within a growing urban community.

Union Town reflects Union Developers’ commitment to delivering well-planned communities that combine residential and commercial opportunities under its vision of Buland Mayar-e-Zindagi.

Speaking about the project’s vision, Union Developers CEO Naeem Ahmad Malik said, “Union Town reflects our commitment to delivering a quality lifestyle through thoughtful planning, modern infrastructure, and a community designed to serve generations to come.”

With residential plots ranging from 3 to 20 Marla and commercial plots from 2 to 10 Marla, Union Town offers opportunities for people from different walks of life, creating a setting that caters to diverse lifestyle needs and investment aspirations.

With fully developed infrastructure, possession-ready plots, community parks and signal-free Pine Avenue, Union Town becomes the only kind of community that not only enhances present needs but guarantees a successful future tomorrow.

This content is an advertorial by Union Developers (Pvt.) Limited and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

National Food Security & Research Federal Minister Rana Tanveer Hussain, addressed the ceremony virtually. The event was also attended by Additional Chief Secretary (ACS), Punjab Iftikhar Ali Sahoo; Punjab Secretary Agriculture Shakeel Ahmad Mian and Pakistan Kissan Ittehad President Khalid Khokhar among other dignitaries.

Sarsabz farmers secured first position in 39 out of 40 districts and claimed all three provincial positions. Sajjad Hussain from Muzaffargarh secured first provincial position with a yield of 69 maunds and 39.4 kilograms per acre, followed by Shafiq Ahmed from Attock with 69 maunds and 39.1 kilograms per acre. Muhammad Asghar from Rahim Yar Khan secured third position with 69 maunds and 24.1 kilograms per acre.

As part of the prize distribution, three tractors were awarded to the provincial winners. At the district level, Honda CD 70 motorcycles and LED TVs were presented to all district level positions.

National Food Security & Research Federal Minister Rana Tanveer Hussain addressed the ceremony virtually and said, “I congratulate Fatima Fertilizer and all the farmers using Sarsabz fertilisers on securing all three provincial titles and 119 out of 120 district-level positions in the Punjab Wheat Yield Competition. This remarkable achievement is a source of pride for Pakistan. Increasing wheat production and improving crop yields are essential for strengthening Pakistan’s food security. The government is committed to ensuring the procurement of every grain of wheat in coordination with provincial governments. We are also introducing initiatives to improve farmers’ access to quality seeds, modern technology and agricultural financing. I appreciate Fatima Fertilizer’s efforts in promoting balanced fertiliser use and providing farmers with modern agricultural knowledge and advisory services. The government, private sector, research institutions and farmers must work together to transform agricultural productivity and achieve national food security.”

Additional Chief Secretary (ACS) Punjab Iftikhar Ali Sahoo said that farmers are the backbone of Pakistan’s economy and food security, adding that the government is committed to supporting them through farmer-friendly policies and timely agricultural initiatives. He appreciated Fatima Fertilizer for recognising Punjab’s leading wheat growers and encouraging excellence in agriculture. He said the announced wheat support price of Rs 4,500 per maund, alongside Rs 150 billion in interest-free loans extended to one million farmers through the Kissan Card since October 15, would help farmers access quality seeds and fertilisers on time and strengthen wheat production.

Speaking at the event, Fatima Fertilizer Director Marketing and Sales Rabel Sadozai said, “Last year (2024-25), Sarsabz users also claimed all three provincial positions and 97 of 120 district positions. This year’s results reflect an improvement on last year and highlight the potential to improve wheat produce through balanced crop nutrition and agronomic guidance. Through Sarsabz, we encourage informed farming practices that help farmers make every acre count, strengthen their livelihoods and contribute to Pakistan’s food security.”

The results also highlight the potential to achieve nearly two acres’ worth of national wheat yield from a single acre. While successful Sarsabz farmers recorded yields of approximately 69-70 maunds per acre, the indicative national average stood at around 33 maunds per acre, thus doubling their yield. Fatima Fertilizer supports farmers through agricultural advisory services and soil testing facilities, helping them make informed decisions about their land’s nutritional requirements.”

Through its Sarsabz range, including Nitrophos and CAN, Fatima Fertilizer continues to promote balanced crop nutrition and improved farming practices to help farmers increase productivity and contribute to the country’s food security.

This content is an advertorial by Fatima Fertilizer and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

Presented during the CTO’s 125th anniversary celebrations, the award recognises the NIC Program as a significant initiative in fostering innovation, entrepreneurship and digital economic development. Pakistan also secured recognition in two other categories, distinguishing itself among the organisation’s 56 member countries.

The achievement reflects Pakistan’s growing commitment to building an inclusive, sustainable and globally competitive technology ecosystem.

Leadership and Vision

The recognition highlights the strategic leadership of Information Technology & Telecommunication Federal Minister Shaza Fatima Khawaja whose focus on digital transformation, entrepreneurship and institutional collaboration has helped reinforce Pakistan’s technology development agenda.

Her emphasis on empowering young innovators, strengthening the startup ecosystem and creating opportunities in the digital economy aligns with Prime Minister Muhammad Shehbaz Sharif’s vision of a digitally empowered Pakistan.

Under the Ministry’s guidance, Ignite has continued to develop the NIC Program as a flagship national initiative, connecting entrepreneurial talent with the resources, expertise and networks needed to establish and scale technology-driven businesses.

The international distinction underscores the importance of sustained policy commitment, effective institutional leadership and public-private collaboration in advancing Pakistan’s digital ambitions.

Transforming innovation into opportunity

Through its nationwide network, the NIC Program provides startups with structured incubation, mentorship, business development support, industry connections and access to potential investors.

By bringing together public investment and private-sector expertise, the program helps bridge the gap between innovative ideas and commercially viable enterprises.

Its contribution extends beyond individual startups. By supporting emerging technologies, encouraging entrepreneurship and expanding access to innovation opportunities, the NIC Program is helping strengthen the foundations of a knowledge-based economy.

The award also recognises the collective efforts of Ignite’s leadership, NIC operators, consortium partners, mentors, investors and entrepreneurs who continue to contribute to Pakistan’s evolving startup ecosystem.

A milestone for Pakistan’s digital future

The CTO recognition is more than an international accolade. It demonstrates how sustained investment in entrepreneurial infrastructure, institutional capacity and innovation can contribute to national economic development.

For Pakistan, the achievement offers an opportunity to build further momentum through stronger industry partnerships, greater investment linkages and continued support for technology entrepreneurs.

As the country pursues its digital transformation agenda, the success of the NIC Program provides an encouraging example of how strategic public-sector initiatives can help unlock private-sector potential.

Ultimately, Pakistan’s technological future will be shaped by the ingenuity of its people and the opportunities created for them to succeed. Ignite’s NIC Program is helping turn that potential into enterprise, innovation and economic opportunity—earning recognition well beyond Pakistan’s borders.

This content is an advertorial by Ignite National Technology Fund and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

The school’s collection of approximately 12,110 used beverage cartons was recognised at a ceremony on Thursday, October 29, 2026, where furniture awarded for its recycling efforts was inaugurated with a ribbon-cutting. The ceremony featured a recap of the school’s carton collection efforts, a short quiz with Tetra Pak’s mascot, Captain Dubloo, and an educational mime performance on water conservation by senior school students.

Speaking on the initiative, Tetra Pak Pakistan Sustainability Manager Muhammad Bin Shahzad said, “Today’s students are not just the leaders of tomorrow, they are also the change makers of today. Every responsible choice they make can create a positive impact beyond the classroom. Our partnership with WWF-Pakistan reflects Tetra Pak’s commitment to strengthening collection and recycling efforts while empowering the next generation to make informed, responsible decisions and contribute to a more sustainable future for their communities.”

WWF-Pakistan Director General Hammad Naqi Khan said, “When young people are given the opportunity to act, they turn awareness into responsibility. The students of Crescent Model Girls High School have shown that meaningful environmental action can begin in the classroom.”

Crescent Education Trust Managing Trustee Mian Altaf Saleem thanked WWF-Pakistan and Tetra Pak Pakistan for their support and appreciated the students and teachers for their commitment to the initiative.

Running since 2017 with support from Tetra Pak Pakistan, the project included 79 awareness sessions held in Karachi, Lahore, Islamabad, Rawalpindi, Wah Cantt and Khanpur (Rahim Yar Khan). Alongside these sessions, schools participated in a UBC collection competition, encouraging students to put their learning into practice by collecting and recycling used cartons. A total of 47 schools contributed to the collection.

Crescent Model Girls High School, Lahore, emerged as the winner of the Central Region, collecting 173 kg of used beverage cartons, equivalent to approximately 12,110 cartons. In recognition of the school’s efforts, it was presented with a set of furniture made from recycled cartons collected through the initiative.

Implemented by WWF-Pakistan’s Environmental Education Department, the Recycling Awareness Project forms part of the organisation’s broader efforts to integrate environmental awareness and sustainable waste management practices into Pakistan’s education system. By combining awareness sessions with practical activities, the project encourages students to take an active role in reducing waste and promoting recycling within their schools and communities.

Human consumption of materials is escalating at an unsustainable rate, with the World Bank estimating that annual global waste is set to grow by 73 per cent by 2050. The world urgently needs to move to new models and move towards a circular economy where materials are not wasted and nature is regenerated.

This content is an advertorial by Tetra Pak and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

Santheos, an Athens-based real estate developer, presents residential projects in Greece, including projects involving the conversion of commercial premises into homes. Its approach to project information brings together the property’s location, planned accommodation and the documentation buyers need to examine before proceeding.

One example in the company’s public portfolio is Project Spat, identified as ST-047, in Gerakas in eastern Athens. The published project materials describe planned residences with balconies, parking and storage. These materials provide a starting point for reviewing the project; they should be read alongside current plans and written confirmation of the specifications and availability of a particular unit.

For a buyer considering a property from abroad, practical questions begin with intended use. A home for personal occupation and a property intended for long-term residential letting may require different decisions about layout, access and management. A clear budget should also distinguish the purchase price from professional fees, transaction costs, furnishing and ongoing ownership expenses.

Project documentation matters throughout the process. Buyers can ask for information about the property’s legal and technical position, the scope of any conversion work, the payment schedule and the proposed handover arrangements. Independent professional review helps connect the presentation of a project with the terms that will appear in the transaction documents.

Where a buyer is also exploring a Greek residence-by-investment route, property selection and immigration assessment require separate review. A marketing description does not establish a property’s eligibility or guarantee an application outcome. The relevant rules and the buyer’s circumstances should be checked with qualified advisers before a commitment is made.

Readers can explore the company’s published project information through Santheos and request current documentation for the specific property they wish to assess. A measured decision starts with the project details, a complete cost picture and written answers to the questions that matter to the buyer.

About Santheos

Santheos is an Athens-based real estate developer working on residential projects in Greece, including the conversion of commercial premises into homes. The company works with international buyers who want to understand a property’s location, design, documentation and purchase process before choosing a home.

Its public project portfolio introduces residential opportunities across the Athens metropolitan area. Project information includes the proposed accommodation and features relevant to everyday use, such as balconies, parking and storage, where these are described for the individual development. Buyers can contact the team to discuss their requirements and request current information for a specific property.

For overseas buyers, a clear project presentation is the starting point for further discussion. Santheos provides company and project information that can help buyers frame questions about layouts, specifications, delivery arrangements and the steps involved in a purchase. Property availability, pricing and completion schedules are confirmed individually rather than assumed from a general company profile.

Buyers interested in the Greek Golden Visa should obtain current advice from an independent qualified professional and verify the eligibility of the particular property they are considering. A company introduction or project image does not replace legal or technical review.

Santheos welcomes enquiries from prospective buyers and property professionals seeking information about its Greek residential portfolio. The team can discuss which project materials are available and what further information is needed for an informed conversation.

To explore the company and its published projects, visit www.santheos.com. For project enquiries or professional introductions, contact info@santheos.com. The company is based in Athens, Greece.

This content is an advertorial by Santheos and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

In a major manufacturing milestone, MCML moved from equipment installation to production rollout in under 90 days, establishing a dedicated body-on-frame REEV assembly line and strengthening its commitment to bringing advanced new-energy technology to more vehicle segments in Pakistan.

The first vehicle launched under NEVO in Pakistan, the Hunter brings Changan’s vision of mass electrification to the truck segment. Unveiled at The Next Leap earlier this month, NEVO is a key brand within Changan’s House of Brands, focused on making intelligent, accessible and future-ready new-energy vehicles available to a wider audience.

The NEVO Hunter isn’t here to join the truck category; it’s here to redefine it. Designed for people who admire a truck’s freedom, presence and capability but reject the traditional compromises, it delivers what the market has long lacked: a comfortable yet capable 4x4, powered by REEV technology. Where buyers have often had to choose between the comfort of an SUV, the ruggedness of a conventional truck or the high cost of an electrified alternative, Hunter brings these needs together in one intelligent package.

Built on Changan’s dedicated global NEV truck platform, the Hunter’s dual-motor powertrain delivers 322 hp and 529 Nm of torque, accelerating from 0–100 km/h in just 7.9 seconds. Its REEV technology combines electric driving experience with range confidence of going beyond charging infrastructure, while multi-link independent rear suspension and a quiet 63 dB cabin deliver a smoother, more comfortable drive. Panoramic dual screens, ventilated seats and advanced safety technology further elevate the experience.

Its 31.18 kWh lithium iron phosphate battery features an IP68 waterproof rating and five-layer protection, with DC fast charging from 30pc to 80pc in approximately 30 minutes.

Beyond driving, the Hunter’s 3.3 kW Vehicle-to-Load (V2L) system turns it into a mobile power source for adventures, worksites and emergencies. With up to 227 kWh of energy available under full-fuel and full battery conditions, it can power a 1,000W setup for more than nine days.

Built on a high-strength body-on-frame ladder chassis with intelligent 4x4, the Hunter offers a payload capacity of 1,010 kg and towing capacity of 2.5 tonnes. Electronic stability control, traction control, hill start assist and hill-descent control further enhance confidence across challenging terrain.

Launched at an introductory price of Rs10,990,000, the Hunter opens the door for C-SUV customers to step into the truck lifestyle without giving up everyday comfort. Customer response has been exceptional, with the vehicle fully booked until February 2027. Deliveries are now underway, fulfilling MCML’s commitment to bring the Hunter to customers on time.

Commenting on the milestone, Master Changan Motors Limited CEO Danial Malik said:“The NEVO Hunter redefines the truck segment with the comfort, capability and range confidence customers had been asking for. With local production and deliveries underway, a new era of electrified trucking lifestyle in Pakistan is now beginning.”

The NEVO Hunter is available through Changan’s nationwide sales and aftersales network, supported by dedicated EV service capabilities.

This content is an advertorial by Master Changan Motors Limited (MCML) and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

These are precisely the qualities that have helped the Kia Sportage win What Car?’s Best Family SUV of the Year award for the fourth consecutive year in 2026, reaffirming its standing as a strong contender in the family SUV segment.

Presented by What Car?, a leading British automotive publication, the award recognises vehicles that stand out in their respective categories. Winners are selected following rigorous comparative testing against rival models, including assessments on UK roads.

What makes a Great Family SUV?

A great family SUV needs to deliver more than an impressive list of features. It must bring together several qualities that matter in everyday ownership, including:

· Comfort and ride quality: A smooth, composed ride that keeps passengers comfortable on short commutes and longer journeys.

· Space and practicality: A cabin that accommodates passengers comfortably, with flexible seating and sufficient luggage capacity for family needs.

· Driving dynamics: Responsive handling, stability and agility that make the vehicle enjoyable and reassuring to drive.

· Technology and usability: Intuitive infotainment, convenient controls and features that make everyday driving simpler.

These considerations provide a useful framework for understanding why the Sportage continues to earn recognition from automotive experts. Its fourth consecutive win reflects the model’s ability to bring together the qualities families value in a modern SUV.

Comfort that makes a difference

From school runs and office commutes to weekend getaways, family vehicles are expected to fulfil several roles throughout the day.

The Sportage addresses these demands through a spacious cabin designed to accommodate five occupants comfortably. Reclining rear seats provide additional flexibility for passengers, while the elevated driving position gives drivers a clearer view of their surroundings.

Equally important is the vehicle’s ride quality. What Car? has highlighted the Sportage’s balance of agile handling and a comfortable, composed ride, allowing it to remain engaging to drive without compromising passenger comfort.

This balance becomes particularly valuable during longer journeys, when comfort and refinement can make a meaningful difference to the overall experience.

A Cabin designed around everyday life

Introduced in Pakistan by Lucky Motor Corporation on July 31, 2026, the fifth-generation Kia Sportage L received a facelift that brings refreshed styling, enhanced features and a more contemporary interior, with convenience and comfort at the centre of the driving experience.

The cabin features dual integrated 12.3-inch displays that provide a modern digital interface. Depending on the variant, features include heated and ventilated front seats, driver’s seat memory function,  Harman Kardon sound system, and premium artificial leather seats with Alcantara detailing.

Despite its advanced technology, the Sportage L retains physical controls for frequently used functions, such as temperature adjustment and audio volume, making everyday interactions more straightforward.

Practical touches extend to the rear cabin and luggage area, with reclining rear seats, a 60:40 split-folding rear seat configuration and a height-adjustable boot floor, helping families make better use of the available space.

A family favourite with global recognition

With FWD Hybrid and AWD Hybrid variants available in Pakistan, the Kia Sportage L gives buyers the flexibility to choose a configuration that suits their driving needs. Its 1.6L turbo-hybrid powertrain delivers 235 hp and 368 Nm of torque, combining performance with the benefits of hybrid technology, while its comfort and convenience features support the demands of everyday family life.

The fourth consecutive ‘What Car? Best Family SUV of the Year award’ reinforces a simple principle: a great family vehicle is not defined by a single specification or feature, but by how effectively it brings together comfort, practicality, driving dynamics and user-friendly technology.

For Pakistani families seeking an SUV that caters to everyday needs while making longer journeys more enjoyable, the Kia Sportage L brings together the space, comfort and modern features that matter in a family vehicle.

Discover the all-new Kia Sportage L and explore the FWD Hybrid and AWD Hybrid variants to find the right fit for your family. Visit your nearest Kia dealership or explore the range online to learn more: https://kia-luckymotorcorp.com/showroom/the-all-new-sportage-l/

This content is an advertorial by Lucky Motor Corporation and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

More than two million customers use LemFi to move money to more than 30 countries, with over $2 billion in monthly transaction volume, and the company plans to add more countries next year. The expanded platform now includes savings and credit in the UK, eSIMs in more than 150 destinations, alongside LemFi’s existing international payments service.

People who move countries arrive with a career, a qualification and a savings record, only to find that almost none of it counts. A credit history rarely survives a border crossing. Around 304 million people now live outside the country where they were born, sending some $905 billion home each year. Yet many financial services remain designed around individual products or customers living their financial lives in a single country. LemFi is building its platform around that gap, extending from the international transfers on which the company was founded into a wider range of financial services designed for people whose lives span borders.

“We started LemFi because sending money home was broken. What we learned is that the harder problem starts after the transfer,” said Ridwan Olalere, co-founder and CEO of LemFi. “Our customers are building careers and businesses in one country while supporting people in another, and the financial system treats them as if they can only exist in one place at a time. That is the wrong answer for people this ambitious, so we have rebuilt LemFi to work the way their lives do. Ambition travels. The infrastructure behind it should travel too.”

Inside LemFi’s expanded platform

1. Transfers, still at the heart of it. Send money to more than 30 countries across Africa, Asia, Europe and beyond, from the same account that now saves, borrows and connects.
2. Savings that stay within reach in the UK. The LemFi Instant Access Savings Account currently pays a boosted 5 per cent AER for the first six months from account opening; it then reverts to 3.04 per cent AER (tracker), tracking the Bank of England base rate. Accounts open from £1, with no penalty for withdrawals. Deposits are held by ClearBank and protected by the Financial Services Compensation Scheme (FSCS) up to £120,000 per eligible depositor.
3. A credit history that travels in the UK. A revolving credit line, available subject to availability, is issued by Lemfi Credit through Pillar, the FCA-regulated credit provider LemFi acquired in 2025. It is available as a virtual card through Apple Pay and Google Pay and can be used for both spending and sending. Eligible customers can also see their Equifax credit score in the app for free.
4. eSIM in more than 150 destinations, in every market. Buy mobile data before arriving, with no SIM swap and no roaming bill.

A brand and an app rebuilt together

The app has been re-architected from the ground up to hold several products across several countries in a single account, rather than bolting them onto a transfer app. The redesign also brings LemFi’s products to the forefront of the experience, making them easier to discover and creating an architecture that lets the company add new services as it expands.

The company has also introduced its new global brand platform, “Ambition has no passport”, reflecting its focus on customers building careers, businesses, families and financial lives across borders. The new identity spans LemFi’s product interface, website, marketing and social channels and will roll out across its global markets.

“LemFi started as a way to send money home. Our customers turned it into a way to build a life across borders,” said Isabel Ron-Pedrique, VP of Design and Brand at LemFi. “They are not defined by the country they left. They are defined by what they are building. Ambition has no passport is not a line we placed on top of the product. It is the idea the whole system is built from, from the app you open in the morning to the poster you walk past on the way to work. We have built this brand to keep up with them.”

Savings and credit are available in the UK at launch, with other markets to follow.

About LemFi

LemFi is the financial platform for people building lives across borders. Founded in 2021 by Ridwan Olalere and Rian Cochran, LemFi serves more than two million customers, moving money to more than 30 countries across Africa, Asia, Europe and beyond, with around $1 billion in transactions every month. The company has raised more than $85 million from Highland Europe, Left Lane Capital, Palm Drive Capital, Endeavor Catalyst and Y Combinator. www.lemfi.com.

This content is an advertorial by LemFi and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

Open your Pakistan bank account from the UAE

The biggest change is the simplest: you do not need to be in Pakistan to open your account. Existing Mashreq UAE customers of Pakistani nationality can apply through Mashreq UAE Mobile App using their Pakistani passport and valid Computerised National Identity Card (CNIC) or National Identity Card for Overseas Pakistanis (NICOP). The entire onboarding journey is digital, eliminating the need for a physical branch visit in Pakistan. Don’t have a Mashreq NEO Account yet? You can open one in just a few taps by downloading Mashreq Mobile App. It’s the first step to unlocking your Mashreq Pakistan Account.

Manage your account digitally

Once activated, customers can use Mashreq Pakistan Mobile App to manage their local banking needs, from transfers to bill payments, all from wherever they are.

Send money home, instantly and fee‑free

Through Quick Remit, Mashreq customers can transfer funds from their UAE account to their Mashreq Pakistan Account with real‑time remittance credit and zero transfer fees. The account can also receive transfers from Pakistani banks and electronic money institutions, giving customers more flexibility in how they manage funds within Pakistan.

Take care of everyday expenses remotely

Customers can make local bill payments, mobile top‑ups and credit card payments through Mashreq Pakistan Mobile App. Local transfers and payments can be made without additional charges, simplifying regular financial commitments in Pakistan. So, whether it is paying a utility bill, topping up a family member’s mobile or transferring money locally, it can all be handled digitally rather than waiting for the next trip home.

A debit card in Pakistan

The account comes with a PayPak Debit Card, which can be requested through Mashreq Pakistan Mobile App and delivered to an address in Pakistan. The PayPak Debit Card provides access to local shopping, dining and lifestyle offers. And with no monthly minimum balance requirement, customers have the flexibility to maintain the account according to their needs.

One less thing to manage from afar

For Pakistanis building their careers and lives in the UAE, financial responsibilities back home do not stop at the airport. Mashreq Pakistan Account connects UAE banking with everyday financial needs in Pakistan through a seamless digital experience. Because the Mashreq Pakistan Account can be opened remotely through Mashreq UAE Mobile App, staying financially connected to Pakistan no longer requires a branch visit.

If Pakistan is where your family, commitments or financial plans are, Mashreq Pakistan Account gives you a simpler way to stay connected, even while living in the UAE. Ready to open your Mashreq Pakistan Account? Find out more about the account and eligibility on mashreq.com/PAKD. ⁠

Terms and conditions apply. Eligibility, fees, limits and product features are subject to applicable terms and regulatory requirements.

This content is an advertorial by Mashreq and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

Nishat Group: A group that has shaped Pakistan’s economy

Nishat Group is one of the pillars of Pakistan’s private sector, with deep roots in textiles, cement, banking, insurance, power and agriculture. Over decades, it has built a reputation for refined operations, long-term investment and the ability to move decisively when the market changes. Its portfolio spans the full chain of manufacturing, finance and energy, giving it the resource integration capability and market reach that few groups in the country can match.

That strength is already visible in the automotive sector. Through NexGen Auto, Nishat Group brought OMODA & JAECOO to Pakistan in August 2025, backed by a USD 100 million investment and local assembly in Faisalabad. The brand has recently crossed 15,000 customer deliveries in their first year, helped by Nishat Group’s market strength, its focus on customer service and a growing network of dealerships. Recently, NexGen Auto has also introduced iCAUR to Pakistan, together with Chery Group as unveiled at PAPS 2026.

The cooperation with LUXEED International marks the next step: a strategic expansion into the premium new energy segment. By bringing advanced technology to Pakistan, Nishat Group aims to support the green transformation of the country’s automotive industry and raise the competitiveness of the local market.

What LUXEED brings

As ideas of luxury evolve around the world, a new generation of pioneering consumers is moving away from symbolic labels and looking instead for genuine driving experiences and intelligent technology. Based on in-depth research into global user needs, LUXEED has built its brand on three pillars: Intelligence, Luxury and Driving Pleasure, expressed in the proposition “I DRIVE, YOU ENJOY.”

LUXEED is a premium electric vehicle brand created through a partnership between Chery and Huawei. Operating under Huawei’s Harmony Intelligent Mobility Alliance (HIMA), Chery handles vehicle manufacturing and engineering, while Huawei supplies its HarmonyOS smart cockpit, Qiankun ADS driver assistance, and digital drive technology.

On 21st October, LUXEED held its global brand launch event in Wuhu. The event turned it into tangible experiences: driving pleasure from the freedom of driving unleashed, luxury through perceptible safety and comfort, and intelligence that puts people first by letting technology adapt to the user.

Chery Group’s global strength

LUXEED is supported by Chery Group, which has ranked first in China’s brand passenger-vehicle exports for 23 consecutive years and has cumulative global sales of more than 20 million units. Its mature manufacturing system, global R&D network and overseas operating experience give the brand a solid base for expansion in major markets around the world. Pakistani customers already know that strength through the OMODA & JAECOO and iCAUR brands that the Nishat Group has introduced over the past 12 months.

What it means for Pakistan

Pakistan’s new energy market is growing every month, but customers who want a premium, technology-led alternative have had limited choice. This Nishat Group and LUXEED partnership aims to change that by building a complete system of products, services and ecosystem, so that buyers can count on the same standard of availability, after-sales support and trust that they expect from a Nishat Group business.

With technology innovation as its engine and customer needs as its foundation, the partnership opens a new chapter of intelligent and eco-friendly premium mobility for Pakistani consumers and adds momentum to the country’s economic and environmental progress.

Details of LUXEED models, specifications, pricing and the timeline for Pakistan will be announced by Nishat Group at a later stage.

This content is an advertorial by Nishat Group and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

For many Pakistani families, Madinah holds a special place in the heart a city of faith, tranquillity and belonging. KEC’s participation builds on strong interest already received from Pakistani prospective buyers and investors, reflecting both this enduring emotional connection and an appetite to explore opportunities in the city.

At the exhibition, KEC will present its full masterplan, bringing together residential communities, hospitality, shopping, dining, leisure and commercial opportunities within an integrated lifestyle destination. Its residential showcase will centre on Al Alyaa, introducing contemporary community living rooted in Madinah’s distinctive identity.

Knowledge Economic City Chief Executive Officer Dr Moath Al-Yahya said: “We recognise the deep love that generations of Pakistani families hold for Madinah. The strong interest we have received ahead of our first event in Pakistan reflects how personal this connection is. For many, a home in Madinah represents belonging, time with loved ones and a connection to pass on to their children. Through our masterplan and Al Alyaa, we are bringing these aspirations together with a vision for a connected lifestyle that enriches everyday life.”

Designed around the needs of residents, visitors and businesses, KEC’s masterplan connects places to live, stay, shop, work and spend time together. Visitors to the Saudi-Pakistan Real Estate Expo will discover how its developments contribute to Madinah’s urban transformation and explore residential, investment and partnership opportunities across its portfolio.

At Al Alyaa, this vision takes shape through homes, landscaped surroundings and access to everyday conveniences. The community offers families a place to return to, share with loved ones and build new traditions in a city that carries meaning across generations.

Ahead of the exhibition, KEC will host a dedicated media gathering in Lahore on 20 October, introducing journalists to its masterplan, Al Alyaa and its wider vision. Guests will be welcomed with dates from Madinah, reflecting the city’s tradition of warm hospitality.

Throughout SPREX, visitors can meet KEC representatives, view project presentations and discuss development progress, available opportunities and requirements applicable to prospective purchasers.

Visit Knowledge Economic City at the Saudi-Pakistan Real Estate Expo (SPREX), Lake City Golf Club, Lahore, from October 21 - 23, 2026.

About Knowledge Economic City

Knowledge Economic City (KEC) is a publicly listed master developer based in Madinah, Saudi Arabia. Its integrated masterplan brings together residential, hospitality, retail, commercial and lifestyle developments, creating connected places to live, visit, work and invest.

This content is an advertorial by Knowledge Economic City (KEC) and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

The recognition marks a significant milestone for PARCO Gunvor Limited, highlighting the company’s growing focus on purpose-led communication, cultural relevance and creative innovation. The campaign also earned a nomination for the Best Campaign in Asia category.

Developed under PGL’s Bangles of Strength platform, #SplitTheTimeTax brought attention to the unrecognised burden of invisible labour carried by women. Through a distinctive creative approach, the campaign transformed the familiar sound of glass bangles into a symbolic representation of ticking clock, effort and invisible labour. What is traditionally seen as an accessory associated with femininity became a powerful creative device to draw attention to the hours of work that often go unnoticed.

The campaign also moved beyond awareness by encouraging households and communities to actively share responsibilities through the call to action #SplitTheTimeTax, reinforcing the idea that meaningful progress requires collective participation.

As a progressive energy and mobility company, PARCO Gunvor Limited remains committed to championing progress, empowering women and creating lasting value across Pakistan. Through a continued focus on innovation, inclusion, sustainability and customer experience, PGL seeks to go beyond conventional mobility solutions and play a meaningful role in uplifting the communities it serves.

Progress happens when awareness becomes action, so that women’s contributions are recognised, their voices shape decisions and their participation drives lasting change.

This content is an advertorial by PARCO Gunvor Limited and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

The biggest saving comes every time you drive.

With petrol approaching Rs400 per litre, a comparable petrol car averaging 8–10 km/l can cost approximately PKR 80,000–100,000 monthly, or PKR 0.8–1 million annually, for 20,000 km. In comparison, the Chery Tiggo 7 Super Hybrid can reduce energy costs by up to 94 per cent compared to fuel, delivering potential savings of Rs75,000–95,000 per month, or Rs0.75–0.95 million annually, when charged using surplus solar power valued at an assumed Rs11 per unit.

This is Fuel Anxiety: the cost and uncertainty that comes with every kilometre driven.

The Chery Tiggo 7 Super Hybrid offers a different way forward. Built on Chery’s 5th Generation Super Hybrid (CSH) architecture, the world’s best plug-in hybrid technology, its advanced plug-in hybrid system combines electric driving for everyday mobility with petrol flexibility for longer journeys. Customers can complete most daily commutes without consuming fuel while retaining the convenience of petrol for journeys beyond the electric range.

With over 90 kilometres of pure electric range and a combined range exceeding 1,200 kilometres, the Tiggo 7 Super Hybrid brings together the efficiency of electric driving and the flexibility needed for longer trips. Delivering fuel savings of over 70 per cent, it offers a practical alternative to conventional petrol-powered SUVs, helping customers reduce running costs while maintaining the freedom to travel on their own terms.

As a premium 5-seater C-SUV, the Tiggo 7 Super Hybrid combines efficiency with strong performance. Its 1.5 TGDI engine, 18.3 kWh battery and dedicated hybrid transmission deliver 255 kW of power, 342 horsepower and 525 Nm of torque, enabling acceleration from 0 to 100 km/h in 8.4 seconds.

Inside, the Tiggo 7 Super Hybrid offers a refined and intuitive experience, featuring a 24.6-inch dual curved display powered by the Snapdragon 8155 chipset, an 8-speaker Sony audio system, ambient lighting and a panoramic sunroof. Heated and ventilated front seats, a driver memory function and dual-zone climate control with N95 filtration further enhance everyday comfort.

Safety remains central to the experience, positioning the Chery Tiggo 7 Super Hybrid as Pakistan’s safest SUV in its segment, with 8 airbags, Level 2 Advanced Driver Assistance Systems (ADAS), driver fatigue monitoring and a 5-star safety rating supported by strong NCAP performance. Its 3.3 kW Vehicle-to-Load (V2L) capability also allows the vehicle to power compatible external devices, extending its usefulness beyond transportation.

Globally, Tiggo 7 is Chery’s most-exported model and has surpassed one million users worldwide, reflecting its strong global presence and proven appeal across international markets.

This reflects CHERY Brand’s philosophy, “Together. For Family,” to be celebrated at Chery International User Summit 2026, with a focus on user experience, CSH. For Family and Safety. For Family.

Introduced through Master Auto Engineering, part of Master Group, in partnership with Chery Automobile, China’s No. 1 automotive exporter for 23 consecutive years, Chery Super Hybrid represents the next step in Pakistan’s transition towards more efficient mobility.

Backed by Master Group’s 60+ years of legacy and 40+ years of automotive experience, Chery Master Pakistan is building the next chapter of new energy mobility in Pakistan. With 14 fully operational 3S dealerships across Pakistan and plans to expand to 20 by 2027, the company continues to strengthen nationwide access and after-sales support.

You don’t have to let rising fuel costs dictate every journey. With the Chery Tiggo 7 Super Hybrid, you can change how you drive.

WITH CHERY TIGGO 7 SUPER HYBRID.

LEAVE FUEL ANXIETY BEHIND.

Limited Stock Price Lock Offer. Terms and conditions apply.

This content is an advertorial by Chery Master Pakistan and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

ABHI Microfinance Bank holds a microfinance banking license in Pakistan, branch and branchless, run with the speed and discipline of a technology company rather than a traditional branch network. We are a technology company with a finance license, not the other way round. Gold-backed lending is our largest business today, alongside earned wage access, payroll lending, merchant and SME finance, deposits and payments. None of that existed as one platform five years ago, and it isn’t the end of the list. This listing will be the first of its kind on the Pakistan Stock Exchange, though we don’t think that makes us more than the company that arrived first, with a lot of help and no shortage of luck.

We do think about Brazil a lot. When Nubank (Brazil’s largest digital bank) listed in 2021, it wasn’t only one company’s exit. Investors who had mostly overlooked Latin American fintech had a real reference point for what a digital-first bank could be worth at scale. In the years after, it got easier for other Brazilian fintechs to raise capital and be taken seriously, simply because Nubank had gone first and the model survived scrutiny. A market that could have quietly rooted for Nubank to stumble instead treated its success as proof the whole sector deserved a second look.

Brazil isn’t the only case. Kaspi.kz‘s listing did something similar for how global investors saw Kazakhstan, a market few outside the region were watching before. In India, PB Fintech’s listing gave insurance-tech an early benchmark, though Paytm’s rockier debut the same year is a reminder that a listing doesn’t automatically clear the way for others. It can, but doesn’t have to. What seems to matter most is whether an ecosystem treats a peer’s success as shared progress, or something to pick apart.

None of this happens alone, either. The State Bank of Pakistan, the Pakistan Stock Exchange and the Securities and Exchange Commission of Pakistan have all worked through a listing this market hadn’t seen before, without a template to follow, and taken it seriously. We are extremely thankful for their support.

We don’t know if this listing will do for Pakistan what Nubank did for Brazil, or Kaspi did for Kazakhstan. That isn’t ours to decide. What we know is that five years ago we were eight people arguing about salary access, with more doubters around than believers, and this is the next chapter of the same argument at a bigger scale. If it helps someone else raise their next round, or convinces a regulator that a model like ours can work, that will matter more than the listing itself. We could use more of that instinct here: backing people trying something hard, instead of waiting to see them fail. Investing in Abhi Microfinance Bank is not backing the end of the story, it’s getting exposure for the next leg of our growth. The best is yet to come.

The article was written by Omair Ansari, Co-Founder & CEO & Ali Raza Ladhubhai, Co-Founder, ABHI.

This content is an advertorial by ABHI Microfinance Bank and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

The animation takes children on a larger-than-life adventure, where familiar environments transform into imaginative settings. Along the way, Dettol’s three Hygiene Heroes help them navigate everyday hygiene challenges. Through direct conversations with young viewers and creative visuals of germs, the story brings important health messages to life in a way children can relate to.

At the Global Handwashing Day school session, children watched the animation and took part in interactive activities and learnt about the eight essential steps of handwashing, and the importance of keeping their surroundings clean.

For more than a decade, the Dettol Hygiene Education Program has helped children learn practical hygiene habits, reaching around two million children each year. The animation adds a storytelling format to this work, helping children connect with its hygiene messages and understand how handwashing with soap fits into everyday life

Saaf Sehatmand Pakistan is Reckitt Pakistan’s flagship social impact platform, powered by Dettol and Harpic. It brings together the company’s work across health, hygiene, sanitation and access to safe water under one long-term ambition: to help build a cleaner, healthier Pakistan. Through this platform, Reckitt advances its commitment to putting Better Health in More Hands, Every Day.

This content is an advertorial by Reckitt Pakistan and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

The collaboration reflects a shared commitment to bringing public- and private-sector stakeholders together to support environmental priorities, encourage responsible practices and build greater awareness of the challenges facing Punjab. It will provide a platform for facilitating partnerships, mobilising stakeholder participation and promoting initiatives that contribute to a more sustainable and climate-resilient future.

Through this framework, Fatima Fertilizer and EP&CCD aim to encourage meaningful engagement with industry, academia, youth, civil society and other relevant stakeholders. Areas of potential collaboration include environmental awareness, air quality improvement, smog mitigation, water conservation, waste management, biodiversity protection and green innovation.

The initiative also aligns with the United Nations Sustainable Development Goals (SDGs), particularly SDG 13 (Climate Action), SDG 12 (Responsible Consumption and Production) and SDG 17 (Partnerships for the Goals). By fostering cross-sector collaboration and supporting awareness and engagement around environmental challenges, the framework seeks to contribute to broader sustainability objectives while encouraging collective responsibility for environmental protection.

Commenting on the collaboration, Rabel Sadozai, Director Marketing & Sales, Fatima Fertilizer, said: “Building a sustainable future requires collective commitment, practical action and strong partnerships across sectors. Through our collaboration with EP&CCD, we aim to contribute to greater environmental awareness, encourage responsible practices and bring stakeholders together around shared sustainability priorities. We believe that meaningful progress on climate action and environmental protection depends on turning awareness into action and working collectively towards a more sustainable future for Punjab.”

Speaking at the event, Silwat Saeed, Secretary, Environment Protection and Climate Change Department (EP&CCD), Punjab government, said, “Fatima Fertilizer is the first company to come forward and join hands with the Environment Protection and Climate Change Department in this collaborative effort towards environmental sustainability. Addressing the challenges of climate change requires strong partnerships between the public and private sectors. By combining our efforts and expertise, we can strengthen environmental awareness, promote sustainable practices and build greater resilience for Punjab’s future generations.”

The Joint Collaborative Framework underscores the importance of cooperation between public institutions and the private sector in addressing environmental challenges and advancing sustainable development. Through this partnership, Fatima Fertilizer and EP&CCD aim to support a more informed, engaged and environmentally conscious society in Punjab.

This content is an advertorial by Fatima Fertilizer and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

There are celebrations to plan, relatives to welcome, traditions to honour, and countless memories to make.

But somewhere between the excitement of the wedding festivities, a daughter may find herself thinking about something that is rarely discussed.

What happens to the home she has always known?

The bedroom where she grew up. The familiar sounds of her family moving around the house. The conversations with her siblings. The memories of her parents.

Does getting married mean all of this now belongs to a chapter she can only revisit as a guest?

It is a question that deserves more thought than we often give it.

And it is the question that Master MoltyFoam’s latest wedding campaign, featuring Mahira Khan, brings into focus.

Getting Married Shouldn’t Mean Losing Where You Belong

For most of us, home is the first place where we experience belonging. It is where we learn to laugh, disagree, forgive, and love. Over time, the rooms become familiar, but the memories attached to them become irreplaceable.

A daughter’s wedding marks an important transition. She begins building a life with her partner, creating new routines and making new memories. But this transition is sometimes described as though one home must be surrendered before another can begin.

The idea that a married daughter becomes a visitor in her parents’ house has been repeated across generations, often as part of a conventional understanding of marriage.

Yet relationships do not work that way.

A daughter does not become less of a daughter because she becomes a wife.

Her childhood does not disappear. Her family history does not change. And her right to feel safe, loved, and welcome in her parents’ home does not end on her wedding day.

Marriage should give a daughter another home, never take away the one she already has.

Rethinking What Marriage Means for Daughters

Pakistan’s wedding traditions are deeply connected to family, community, and emotion. In some families, daughters are encouraged to see their parents’ home as a place they can visit but no longer fully claim as their own.

The language used around marriage can reinforce this idea, even when it is not intended to cause hurt.

Through its latest wedding campaign, Master MoltyFoam invites families to imagine a different understanding of this tradition.

What if every daughter grew up knowing that marriage would never make her a guest in her childhood home?

What if parents openly reassured their daughters that they would always have a place to return to, without needing permission, an invitation, or a special occasion?

And what if weddings were understood not as losing a daughter, but as celebrating a new relationship while preserving the ones that already exist?

These questions do not ask families to abandon their traditions.

They simply encourage us to place unconditional love and belonging at the centre of them.

Rishtay Zindagi Bhar Kay: A Promise That Lives On

Perhaps the most meaningful part of Master MoltyFoam’s wedding campaign is the reassurance a father leaves behind for his daughters.

His words continue to matter long after he is gone.

His daughters remember them, share them, and carry forward the belief that their childhood home will always be theirs.

That is how strong family bonds endure.

They live in the values we pass down, the memories we preserve, and the confidence we give our loved ones that they will always have somewhere to turn.

Through Rishtay Zindagi Bhar Kay (Bonds That Last Forever), Pakistan’s best foam brand, Master MoltyFoam celebrates this lasting connection between a daughter and her family.

A daughter’s circumstances may change after marriage. Her routines may be different, and she may begin building a home of her own.

But she should never have to question whether she still belongs in the home that raised her.

Because a daughter may begin a new life after marriage, but she should never have to leave her first home behind.

Master MoltyFoam | Rishtay Zindagi Bhar Kay

Bonds That Last Forever.

This content is an advertorial by Master MoltyFoam and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

The biggest saving comes every time you drive.

Fuel has become one of the highest ongoing costs of car ownership in Pakistan. With petrol prices approaching Rs400 per litre, a comparable petrol car averaging around 8 km/l can consume approximately Rs100,000 in fuel every month for a 2,000-kilometre monthly drive, translating into nearly Rs1 million in fuel costs over 20,000 km.

This is Fuel Anxiety: the cost and uncertainty that comes with every kilometre driven.

The Chery Tiggo 8 Super Hybrid offers a different way forward. Powered by Chery Super Hybrid (CSH), its plug-in hybrid system combines electric driving for everyday mobility with petrol flexibility for longer journeys, allowing customers to reduce fuel dependency without giving up the SUV they want.

With up to 90 kilometres of pure electric range and a combined range of around 1,200 kilometres, the Chery Tiggo 8 Super Hybrid operates as an electric-priority vehicle, enabling most daily driving without fuel while retaining the flexibility needed for longer journeys. And for customers with solar at home, the energy already being generated on their rooftop can power their everyday electric driving, turning their solar investment into mobility.

As Pakistan’s only 7-seater plug-in hybrid D-SUV, it brings three full rows of seating into the PHEV category, giving customers the space to bring the whole family along in one car, without needing an additional vehicle and another fuel bill.

Its performance matches its capability, with 496 horsepower, 735 Nm of torque and 0–100 km/h in just 6.8 seconds, making it one of the most powerful SUVs in the D segment.

Inside, the Chery Tiggo 8 Super Hybrid is one of the most feature-rich SUVs in its class, with a Queen Co-Pilot zero-gravity massage seat, heated and ventilated front seats, 15.6-inch HD infotainment display, digital instrument cluster, 12-speaker Sony premium audio system and immersive ambient lighting.

Chery ranks No. 1 among Chinese brands in J.D. Power in Quality. The Tiggo 8 Super Hybrid also carries a 5-star global safety rating, with 10 airbags, more than 23 active safety features and Level 2 ADAS, alongside Euro 6B compliance.

You don’t have to give up the SUV you want to escape the fuel bill. You can change what powers it.

Introduced through Master Auto Engineering, part of Master Group, in partnership with Chery Automobile, China’s number one automotive exporter for 23 consecutive years.

Backed by Master Group’s 60+ years of legacy and 40+ years in automotive, Chery Master Pakistan is building the next chapter of New Energy mobility in Pakistan. With 14 fully operational 3S dealerships across Pakistan and plans to expand to 20 by 2027, Chery Master is rapidly expanding nationwide access and after-sales support for its growing customer base.

Fuel Anxiety Ends Here.

DRIVE FUEL-FREE WITH CHERY TIGGO 8 SUPER HYBRID

This content is an advertorial by Chery Master Pakistan and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

Crossing 15,000 units is by no means a small feat, it is uncommon to have had any automotive player locally assemble such a high volume in one year. It goes on to show the exemplary demand among masses for the Omoda & Jaecoo brand and reiterates Nishat Group’s determination towards locally assembled vehicles in a bid to strengthen the local economy.

An expanding nationwide dealer network now with 20 dealerships across the country help enable easy access for the Pakistani consumer. The earlier 10,000-unit milestone was also driven by growing demand for intelligent hybrid mobility, with models such as the JAECOO J7 Plug-in Hybrid and JAECOO J5 Hybrid introducing new electrified mobility solutions to Pakistani consumers.

JAECOO J7 completes one year in Pakistan

The latest milestone comes as the JAECOO J7 marks its first anniversary in the Pakistani market, celebrating a year of strong customer response and growing recognition for the premium SUV.

To mark the occasion, JAECOO J7 is introducing a special First Anniversary Edition of the JAECOO J7 featuring an exclusive Beige Interior, adding a distinctive new character to the SUV’s premium cabin experience.

The Beige Interior Edition brings a more refined and sophisticated ambience to the JAECOO J7, complementing its modern exterior design with a premium interior treatment. The special edition is designed to commemorate the model’s first year in Pakistan while offering customers an exclusive take on one of the brand’s key SUV offerings.

A year of growth and customer trust

The JAECOO J7’s first year coincides with the broader rise of OMODA & JAECOO in Pakistan. From establishing a new automotive brand in the country to rapidly scaling local production, the journey has been driven by customer confidence in intelligent technology, safety, electrified mobility and premium SUV experiences.

The 10,000-unit milestone previously represented more than production volume; it reflected the growing trust of Pakistani customers, with every locally assembled vehicle representing a customer choosing innovation, intelligent technology and a new generation of mobility.

With more than 15,000 locally assembled vehicles now achieved, the latest milestone reinforces the momentum behind the brand and Nishat Group’s continued commitment to local automotive manufacturing.

Looking ahead

Nishat Group’s investment in local assembly has also contributed to the development of Pakistan’s automotive manufacturing ecosystem, supporting skilled employment and strengthening the country’s capacity to assemble technologically advanced vehicles.

As OMODA & JAECOO enters its next phase of growth, the company continues to expand its portfolio and local manufacturing footprint, with products such as the OMODA 7 SHS Plug-in Hybrid, JAECOO J6T REEV and upcoming OMODA 4 forming part of its future product roadmap.

From its first locally assembled vehicle in December 2025 to 15,000+ units and a one-year milestone for the JAECOO J7, the journey reflects the accelerating shift towards intelligent, electrified and locally built mobility in Pakistan.

One year of JAECOO J7 in Pakistan.

More than 15,000 Units locally assembled.

And staying true to the brand’s global target, Pakistan too is contributing to Omoda & Jaecoo as one of the fastest growing automotive brands in the world.

This content is an advertorial by Nishat Group and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

The award marks another milestone in Fatima Fertilizer’s evolving sustainability journey, which was formally anchored in November 2024 when the Company became the first private-sector organisation in Pakistan to formally adopt the UNDP SDG Impact Framework. Through the framework, Fatima Fertilizer has mapped its activities against 15 Sustainable Development Goals (SDGs) and 49 targets across eight priority impact areas.

The company’s sustainability approach integrates responsible business practices with its core role in supporting Pakistan’s agriculture sector and contributing to the wellbeing of the communities it serves. Its initiatives span farmer livelihoods and food security, employee wellbeing, women’s empowerment, education and skills development, environmental stewardship, climate action, resource efficiency, digital inclusion and responsible agricultural practices.

“Being recognised in the Human Rights category is a meaningful affirmation of our people-centred approach to sustainability. At Fatima Fertilizer, we remain committed to creating lasting value for our employees, farmers and communities while advancing responsible business practices and contributing to the Sustainable Development Goals,” said Rabel Sadozai, Director Marketing and Sales, Fatima Fertilizer.

The recognition also reflects Fatima Fertilizer’s efforts to advance a number of SDGs, including SDG 2 (Zero Hunger), SDG 3 (Good Health and Well-being), SDG 4 (Quality Education), SDG 5 (Gender Equality), SDG 8 (Decent Work and Economic Growth), SDG 10 (Reduced Inequalities), and SDG 12 (Responsible Consumption and Production).

The UN GCNP Sustainability Awards 2026 recognition adds to Fatima Fertilizer’s growing portfolio of national and international sustainability and impact recognitions and reflects the Company’s continued ambition to integrate sustainability into its business strategy, operations and long-term value creation.

This content is an advertorial by Fatima Fertilizer and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.