Mac wants Muslims to look 'glamorous' for sehri and they're not here for it
Mac Cosmetics has apparently made a boo-boo.
The make-up brand's Middle East division posted this video guide with the caption: "Get ready for a glamorous Suhoor look in a few easy steps!" late last week:
Naturally, Muslims who actually wake up in the wee hours of the morning to do sehri were not having it, nah uh.
No thank you MAC, I’ll stick with my natural traumatized fox look during suhoor. pic.twitter.com/kwNsQAWuXL
— عائشة (@aishathepoet) May 26, 2018
MAC did a whole "glamorous suhoor" look.
— Shaima Dallali (@TunisianRose) May 26, 2018
Imagine wearing makeup only to go back to sleep.
Does MAC even know what suhoor is or did they just grab the first hijabi who walked into their store and offer her a free makeover
— Zainab (@znbkhn) May 26, 2018
@MACcosmetics y’all wildin. This is the real Suhoor look. #realsuhoorlook pic.twitter.com/p0dwW1tp0k
— Moiz Awesome Qureshi (@MoizAwesome) May 26, 2018
Think our half-fried, half raw omelette will forgive us if we don't have three coats of mascara on?
MAC really thinks we go full glam for suhoor/sehri. I guess I have to look beautiful for my food. pic.twitter.com/NLpATgnUwV
— زينب (@zaynub_s) May 25, 2018
Gotta look fly for the bowl of weetabix https://t.co/VKA8PPAvOC
— 🧢 (@Harasielite) May 26, 2018
Many users from the Middle East have since defended the brand, pointing out that lavish suhoor parties are pretty common in the region.
Many people are complaining about MAC's make up look for suhoor—saying they barely open their eyes when eating in early morning.
— 🌻 (@khansaafathima) May 26, 2018
In fact, suhoor in Dubai starts at 9 pm and they go to a night out right after.
It's a targeting. Not all ads are about you. pic.twitter.com/3dCBLcNnBT
To provide further insight, last night I was at a #Ramadan tent for #iftar (with my MAC make up on) which goes on to serve these types of #Suhoor buffets.
— MariamHakim (@MariamKSHakim) May 27, 2018
Ppl like to dress nicely & it's an attractive environment. But there's always a risk the spiritual element is diminished. pic.twitter.com/XtjFOsH9c2
Mac has since removed the video from their Facebook and YouTube page but it still remains on their Instagram account.
Yes!!! Finally!! I’ve been looking for a GLAM suhoor makeup look for the longest time!!! Mac always got us Muslim ladies 🙌🏻🙌🏻🙏🏻🙏🏻🙏🏻👌🏻 https://t.co/lMeFnzTiu0
— Shahd (@shahdGHS) May 26, 2018
Comments