Quetta Gladiators signs Well.pk and TapMad TV for PSL promotion

A ‘see now, buy now’ feature will also be exclusively available for Quetta Gladiators’ fans with this collaboration.
Published February 8, 2017

As Quetta Gladiators are gearing up for the second season of Pakistan Super League (PSL), the franchise has something interesting to offer their fans. For distribution of merchandise and live streaming of its matches, the team has officially partnered with online store Well.pk and latest Live TV in HD, TapMad TV.

This association means that Gladiator fans can shop for the merchandise of their favourite team online. Also, with live streaming of all Quetta Gladiators matches in one place, fans can easily stay updated and watch enthralling performances of the team.

TapMad TV will be streaming Quetta Gladiators matches Live and in HD on all devices, including smartphones.

To sell QG merchandise, Well.pk plans to launch a dedicated page for the franchise that will exclusively stock their merchandise, including t-shirts, bats, key chains and other accessories with the team’s logo. TapMad is also powering QGTV, the new Quetta Gladiators TV channel on www.quettagladiators.com.

To make things more exciting, the franchise is also offering the chance to buy items right from the screen. This means that while a fan is watching the live stream of Quetta Gladiators matches via TapMad and wants to shop merchandise relating to the player-in-action, they can easily do that by clicking on the ad and confirming the order right there and then. When a player takes a wicket or hits a boundary, an ad will pop up on the screen with an order form to Well.pk and fans will be able to shop from the complete range of merchandise. This ‘see now, buy now’ experience is definitely going to be a one of a kind feature exclusively available for Quetta Gladiators’ fans that only became possible with this collaboration.

Yassir Pasha, CEO TapMad TV, Sohail Omar, Director Omar Associates and Quetta Gladiators and Furquan Kidwai, CEO well.pk
Yassir Pasha, CEO TapMad TV, Sohail Omar, Director Omar Associates and Quetta Gladiators and Furquan Kidwai, CEO well.pk

PSL is a most sought-after sporting event in Pakistan and has a huge fan following across all age groups. With the nation drenched in the fervor and enthusiasm of this cricketing event, this is indeed a great deal for Quetta Gladiators to carve out an impressive image and to render convenience to their fans.

"We are very proud to be associated with one of the 5 largest sports franchises in Pakistan and this is another step in our commitment to cricket in Pakistan; we look forward to a long and fruitful partnership," said Yassir Pasha, CEO of TapMad TV.

PSL begins on February 9, 2017, with Peshawar Zalmi facing Islamabad United; whereas, Quetta Gladiators will play its first match on February 10 against Lahore Qalandars.

The app can be downloaded for free from the App Store or Google Play. For more details log on to www.tapmad.com


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