Celebrities like Aishwarya wield huge amounts of influence and have a responsibility to vet the brands they endorse.
NFP recounts some rather curious occurrences in Europe as a South Asian man arriving from a bellicose Muslim country.
Karachi has been home to a long, red history of communists. Avatar Hangal is one of them.
A biscuit and butter crust with caramel, bananas and whipped cream, just one more thing the British got right.
A look at the tragic fall of some of Pakistan's finest, established and emerging stars.
Karhi was born in the deserts of Rajasthan, where water was scarce and food was mostly milk, yogurt or ghee-based.
From the political sphere to his front door, from violent streets to chimes of birds, Zeeshan Sahil’s Karachi is his art
After 67 years of independence, a culture has indeed developed but only rarely has it been studied and documented.
The region of north Punjab is believed to have helped evolve this tangy dish. However, Hyderabad lays a claim to it too.
Whether in India or Pakistan, communal historiography serves only the political agenda of religious nationalism.
Waseem Akram walking the ramp for Levis would get me out at fashion events more often.
I grew up celebrating Easter in Karachi with this sweet and spicy homemade delight.
A Mumbaiite's visit to Islamabad reveals one unfortunate difference between the two South Asian countries.
An event like the LMM could finally force executives to confront the larger diversity of Pakistani music.
It is purely love for music that keeps them going – no sales, no audiences and certainly no record label prospects.
Adil successfully coped with economic challenges in Pakistan and now as a top oncologist, relentlessly fights cancer.
Like the kebab, the arrival of the kofta to the subcontinent can be credited to the Turko-Afghans conquerors.
When the 70-year-old married his 17-year-old student, the venerated man saw his reputation crash before his eyes.
Medical student-turned poet, Hamza Asad relinquishes conflict with 'The Student Diaries' in a land riven with it.
We felt guilty for choosing to tour Sri Lanka instead of Pakistan, but what could we do?
A simple recipe of flour, water, olive oil and salt, focaccia bread was mostly consumed by slaves in the Roman Empire.