September 08, 2007	Saturday	Sha'aban 25, 1428

KARACHI, Sept 7: HSBC has created the first truly global personal banking service for the world’s 200 million affluent and internationally mobile consumers.

Premier customers have access to 250 international premier centres cited in major cities around the world, and more than 6,000 branches with premier service points. Each location will have access to all the information needed to serve customers and provide local advisory services.

Michael Geoghegan, Group chief executive HSBC said, “We estimate there are around 200 million mass affluent consumers in the world today and that number is growing rapidly, by as much as 20 per cent a year.”

These customers are highly mobile, sophisticated and knowledgeable. HSBC, with operations in 83 markets, is the only bank in the world that could provide them with the seamless international service they need, he added.