GRAND CANYON (Arizona): Maryellen Fleming-Hoffman manages a gift store on the plunging rim of the Grand Canyon, where visitors come to marvel at one of the world’s greatest attractions.

Business is good, local travel is buoyant, although one thing is different: foreign visitors to the canyon, like other US tourist attractions, are no longer coming in the numbers they once did, she says.

“Overall, the number of foreign visitors are down and we’d like to see more of them,” Fleming-Hoffman told Reuters in the Hopi House store, which sells a selection of American Indian jewellery and other handicrafts.

The store is among travel-related businesses across the United States feeling a decline in the number of overseas visitors, which have yet to recover to levels before the Sept 11, 2001, attacks.

According to figures from the Travel Industry Association of America, the number of travellers to the United States – not including Canadians and Mexicans – has dropped by 17 per cent since 2001.

Despite a record year for world tourism last year and a weak dollar against both the British pound and the euro, the number of visitors from Western Europe dipped by nearly three percent over the previous year.

The pinch has been felt by businesses from California to the sunshine state of Florida, which draws tourists with its theme parks and beaches.

According to industry lobbyists and analysts, the chief reason behind the decline is a convoluted visa process to enter the country and poor perceptions of treatment by pistol-toting and often stern-faced immigration officials on arrival.

In a survey conducted by the travel industry lobby group the Discover America Partnership late last year, the United States’ scored more than twice as badly as the next region, the Middle East, in terms of travel friendliness.

Two-thirds of respondents worried they could be held back at airports because of a mistake in form filling or a misstatement to immigration officials. Half said officials were rude and that they feared them more than the threat of terrorism or crime.For many foreign tourists and business travellers, the anxiety surrounding the entry process makes rival destinations in Europe, Asia and Africa more attractive to visit than the United States.

“There’s other places you can go where you don’t get treated badly at immigration and ports of entry,” British visitor Mitchel Lenson told this reporter as he stood on a wind-swept promontory overlooking the Grand Canyon.

“The assumption (in the US) is ‘you must be a criminal, so we’ll treat you that way,’” he added.

Travel industry sources say the frosty welcome is not just driving tourists away but also business travellers from overseas, foreign students and even foreigners seeking medical care in US clinics and hospitals.

Lawmakers on Capitol Hill are expected to present a bill this year drawing on the Discover America Partnership’s “Blueprint to Discover America” report, which was crafted with input from Tom Ridge, the first US homeland security chief.

Tourist authorities say other countries use more state funds to lure foreign visitors, and they would also like to see higher government spending to woo foreign visitors back to the United States.—Reuters

Opinion

Editorial

Doctor attacked
09 Jun, 2026

Doctor attacked

AN act of reprehensible violence has shaken the medical community. On Saturday, an employee of the Provincial Civil...
AJK flare-up
Updated 09 Jun, 2026

AJK flare-up

The situation started deteriorating after a trader affiliated with the JAAC was reportedly shot in an altercation with law-enforcers.
Fault lines
09 Jun, 2026

Fault lines

THE April 8 ceasefire that halted hostilities between Israel and Iran has encountered its most serious test yet....
Soft on traders
08 Jun, 2026

Soft on traders

THE Fixed Tax Asaan Scheme for traders with an annual turnover of up to Rs200m has been designed as a ‘pragmatic...
Ceasefire in name
Updated 08 Jun, 2026

Ceasefire in name

Both sides accuse the other of violating the truce that was supposed to halt the conflict in April, yet neither appears willing to abandon negotiations altogether.
Damaged childhoods
08 Jun, 2026

Damaged childhoods

CHILD abuse is so prevalent that the UN ranked Pakistan as the least safe country for children. Even so, more than...